Redazione

🍷 Casoni Liquori relaunches the Coppa Casoni cocktail competition in November 2025, starting in Milan, Rome, London, and Naples. Twelve finalists will compete on December 2 in Bologna at Ruggine Cocktail Bar. The theme “Equal Parts” emphasizes harmony and mixing skills. The competition spotlights Casoni products and offers the winner guest shifts, masterclasses, and a 2026 social campaign. Manuel Greco, Casoni's Trade Marketing Manager, highlights the event's impact on brand visibility and professional networking.

🎾 Lavazza, partner delle Nitto ATP Finals dal 2019, rinnova la collaborazione per l'evento 2025 a Torino, dal 9 al 16 novembre. Il marchio celebra l'eccellenza con Jannik Sinner, l'Ambassador dal 2019. Un concorso a premi si terrà dal 4 al 24 novembre, con la possibilità di vincere la Limited Edition del set Espresso Jannik Sinner e biglietti per le Finals 2026. Saranno disponibili 1,895 set di tazzine Limited Edition.

🌱 Fabio Russo interviews Carlo Oldani, Marketing Director of Gruppo Unigrà, at Host 2025. The company, founded 50 years ago in Romagna, Italy, boasts over €1 billion in revenue and operates in 30 countries. Their brand Orasì, offering 100% plant-based products, is expanding in the Horeca sector. Orasì's retail share has tripled in three years, and it is used by Starbucks Hong Kong. The brand's focus is on growing Horeca offerings, including plant-based drinks and gelato bases.