Analisi del Revenue di un Hotel
💰 Hotel revenue analysis is crucial for profitability and long-term success, focusing on room revenue, additional services, and distribution channels. Key Performance Indicators (KPIs) like RevPAR, ADR, occupancy rates, and GOPPAR are vital metrics. Revenue analysis includes monitoring daily, weekly, and monthly room revenues and segmenting the market for targeted marketing strategies. Distribution channels like direct bookings, OTAs, GDS, and traditional travel agencies are analyzed for revenue optimization. Revenue Management Systems (RMS) use algorithms and AI to predict demand and optimize rates, offering accurate forecasting, rate optimization, detailed data analysis, and channel management.
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