Distribuzione e Revenue

🏀 In Italy, 38% of people have traveled for sports events, with 44% men and 32% women; Millennials lead at 51%. Domestic sports travel is preferred by 29%, while 13% have traveled internationally. Interest in sports vacations is at 36%, with women (38%) slightly more interested than men (34%). Gen Z is the most inclined at 46%. Football tops the list at 46%, higher (51%) among 35-55 age group. Tennis follows at 21%, popular with over 55s at 24%. Motorsports are chosen by 13%, with a 17% increase among Gen Z. Swimming and volleyball share the 4th and 5th spots at 10%, with swimming reaching 14% for Millennials and volleyball appealing to 19% of Gen Z. Cycling, track, basketball, and winter sports are notable with 8% each, with basketball doubling for Gen Z at 15%.

📍 Tourism Economics predicts a 5% decline in international travel to the USA in 2023, contrasting with an initial +9% growth, due to Trump administration policies, causing an estimated $64 billion loss for the tourism sector. Early 2025 data from the Department of Homeland Security shows a 9.5% decrease in Italian entries into the U.S., a 7% drop from Germany, and a 1.7% decline from Europe overall. Specifically, U.S. airlines saw a 24.5% drop in Italian travelers compared to a 2.1% decrease for non-American carriers.

🏕 Luca Fenzo, CEO of Suites Global, reports a tourism boom in the Middle East with strategic investments by local governments in infrastructure and events. Dubai welcomed 18.72 million international visitors in 2024, a 9% increase from the previous year, while Qatar saw over 5 million tourists, marking a 25% growth. Oman, particularly Muscat, is gaining popularity for its unique cultural heritage. Suites Global, leveraging 30 years of experience, offers comprehensive travel services, including hotel bookings, transfers, tours, museum entry, restaurant reservations, security services, and specializes in incentive groups and Mice with its own transportation fleet.

🏖 Pier Ezhaya of Alpitour World confirms that Egypt's tourism is recovering to 80% of its 2023 levels. In 2023, Egypt accounted for €54 million of Alpitour's €141 million EBITDA. The company offset potential losses by reallocating capacity to the Canaries and Cape Verde. Alpitour has hit two-thirds of its annual target, projecting a 14% year-over-year growth, aiming for a €1.55 billion revenue with a €100-110 million increase in 2024. New destinations include Cartagena and Miches, with Madagascar, Comoros Islands, and Andaman taking around three years to develop.

🏠 In Italy, 46% of Italians have used online platforms for booking tourist activities, with the number reaching 60% among the 18-34 age group. Day trips are the most popular activity, chosen by 53%, followed by transport-based excursions at 30%. TripAdvisor leads as the most known and used booking platform, with GetYourGuide and Civitatis following. Price and detailed experience descriptions are key factors in platform selection. The survey was conducted by YouGov in December 2024 with a representative sample stratified by age, gender, and geographic distribution.

✈ Aeroitalia expands its routes with new flights from Rome Fiumicino to Brno, Czech Republic (Thursday and Sunday), and Lublin, Poland (Tuesday and Saturday). The airline awaits the arrival of its tenth B737-800. On the first day, Aeroitalia had 120 incoming and 100 outgoing passengers, with the next flight on April 5 sold out. Poland is a key market for Adr, with a doubled flow in the last five years, reaching 1.3 million passengers in 2024, a 50% increase from 2023.

⚽ Switzerland aims to attract over 700,000 new arrivals for Euro 2025, from July 2-27. Christina Gläser, director of Switzerland Tourism, appointed 8 national team players as ambassadors for the eight host cities. The country offers diverse outdoor activities like water sports and trekking. Events include the World Mountain Biking in Valais (Aug 30 - Sep 14), U19 Basketball World Championships in Lausanne, and the Eurovision Song Contest (May 10-17). Hotel stays in 2024 increased by 2.6% to 43 million compared to 2023, with Italian visitors' arrivals up by 2.2%.

✈ Ryanair, after a two-year request, sees Sicilia partially reduce the boarding tax at minor airports: Lampedusa, Pantelleria, Comiso, and Trapani Birgi, while Palermo and Catania remain unchanged. Airgest's president, Salvatore Ombra, applauds the strategic decision, enhancing competitiveness without affecting major airports. The measure involves about €6.5 million, planned in the financial maneuver between June and July. The cut is compensated in the budget, favoring all airlines at minor airports. Ryanair, however, sought the tax's elimination in all airports, which would cost municipalities €80 million, compared to the manageable impact of the current reduction.

📍 Tap Air Portugal recorded a net profit of €53.7 million in 2024 for the third consecutive year. Operating revenues peaked with a 0.7% rise from 2023 and 28.6% from 2019. Passenger revenues increased due to a capacity boost (1.6%) and load factor improvement (1.5%). In the last year, 16.1 million passengers were transported, 1.6% more than the previous year, reaching 94% of 2019 levels. Total flights decreased by 1.5% compared to 2023, standing at 86% of pre-crisis levels. Luís Rodrigues, Tap's CEO, noted that 2025 will be challenging but marks the last year of restructuring.

✈ Singapore Airlines increases flights on the London Gatwick to Singapore route to daily service starting March 31. The airline connects to over 127 destinations in 36 countries and offers a London Gatwick to Sydney trip in 21 hours and 30 minutes. Mohamed Rafi Mar, Singapore Airlines' General Manager for UK and Ireland, states this expansion within the first year reflects the success of their service, noting their 40 weekly direct services between the UK and Singapore outnumber any other carrier in the region.