Distribuzione e Revenue

🎬 Great Britain focuses on movies and TV series to attract Italian tourists, even with the new Eta implementation causing initial concerns. 80% of Italians are inclined to visit film locations, such as those from Harry Potter or Bridget Jones. Direct flights from Italy were at 98% of 2019 levels in 2024, with Edinburgh, Bristol, Manchester offering less known destinations. Forward Keys data predicts a 16% increase in arrivals from Italy from March to May, and a 22% increase from March to August. January 2025 forecasts indicate 2.2 million visits (1% more than in 2019) and spending of £1.3 billion (16% more than in 2019), with expectations of 2.6 million visitors and £1.7 billion by 2030.

🛫 Oag detected a 75% drop in travel from Canada to the United States in the coming months. Previously, in March 2024, flight bookings between the two countries for April were 1.2 million; this year, the number is below 300,000. Despite this significant decrease, it does not necessarily indicate an equivalent drop in actual travel, as some travelers may have simply postponed their bookings.

🏩 Kenya Airways closed 2024 with a record profit, marking its first annual net profit in 12 years at KShs 5.4 billion. Revenue increased by 6% from 2023, supported by a 4% rise in passenger numbers to 5.23 million. Operational costs rose by 9%, while operating profit surged by 58%. Net income after taxes improved by 124%.

🚢 Explora Journeys launches a limited-time "Upgrade your ocean" offer, available from April 2, 2025, to June 3, 2025, providing a suite upgrade and up to 25% savings with a reduced deposit of 15%. This promotion applies to selected suite categories on Explora I, II, and III, and can be combined with other brand offers.

📆 Cathay Pacific celebrates the 15th anniversary of the Milan Malpensa-Hong Kong route, with daily flights since 30 March, signifying a strengthened commitment to the Italian market. Adrien Ng, regional director for Southern Europe, regards the route as crucial in their network and an enhancer for Italy's connectivity with Asia-Pacific through Hong Kong. Shirley Yung, representing Hong Kong's economic and commercial affairs in the EU, acknowledges the robust partnership with Italy, expecting more travelers and businesses to benefit as flight frequency increases to a daily service. Luigi Battuello from Sea Milan Airports values the strategic route's role in linking Italy and Asia and sees the daily service, restored in March 2025, as a commitment to growing demand and development at Malpensa Airport.

✈ Rincari sui voli in Sud Italia per Pasqua con tariffe fino al 300% più alte, specialmente da Milano e Roma verso Bari e Brindisi. Skyscanner rileva aumenti per voli che da €60 possono arrivare a €230. Pasqua 2024 prevista per il 20 aprile, con rialzi notati anche con prenotazioni anticipate.

🏖️ Club Med saw a positive fiscal year in 2024, with business volume reaching €2.09 billion—a 7% increase from 2023. Resort capacity grew by 5%, turning all resorts Premium or Exclusive Collection as of April 2024. Clientele approached 1.5 million, a 1% increase, with room occupancy rates hitting 75%, up 2 percentage points. Mountain resorts' business surged by 20%, representing 35% of total business. Daily rates rose to €232, a 7% hike. In 2025, bookings for the first semester grew by 5.7%. The Italian market saw a 9% rise in individual travel business, with a 2% client increase and a 24% growth in mountain segment bookings. Top resorts for Italians were in Kani, Seychelles, Turkoise, Cefalù, Saint Moritz, and Pragelato Sestriere. Club Med's President, Henri Giscard d’Estaing, highlights the company's shift to luxury and upcoming developments in Malaysia and South Africa.

🛤 Jet fuel prices remained stable above the $700 mark in March, with a slight decrease of 6.25% to $700.34 per tonne, compared to the previous month. Year-over-year, the price dropped by 17.58%, or $149.37. The average dollar exchange rate in March was $1.08068 per euro, as declared by the ECB, marking a +3.79% appreciation of the euro from the previous month.

🏆 In 1991, a British couple discovered Cappadocia as an ideal location for hot air ballooning, leading to tourist flights at 1,000 meters high. With the rise of social media, ballooning became a craze, now valuing the business at €800,000 to €1 million per day. An average of 4,000 tourists per day partake at €200 each, significantly up from the pre-pandemic price of €70. Weather conditions can spike prices to €400-€500 for an hour's flight.

📈 Francesco Maio, recently reinstated as Mappamondo's Commercial Director, reports increased advance booking due to the long spring holidays, enabling better planning. Mappamondo, known for early programming, secures exclusive flight seats and tours for peak demand. An evident rise in average travel value over the past two years, accelerated by price increases and demand for intricate, high-quality trips with 24-hour support. Popular destinations include Japan, Vietnam, Philippines, Namibia, while Mexico and Peru are gaining traction. Shiruq, under Mappamondo since 2025, expands itineraries and staff for cultural trips in its second active year.