Boston Consulting Group: Millennial e Gen Z richiedono l’assicurazione incorporata
💰 Millennials and Gen Z, known as 'point-and-click' consumers, are inclined towards embedded insurance in purchasing processes, with 84% of Gen Z and 75% of Millennials preferring it. Automotive and travel are the favored sectors for integrated insurance, with 30% of young generations likely to buy such policies. Embedded insurance market in travel and hospitality is projected to grow from $18.8 billion in 2023 to $37 billion by 2030, at a CAGR of 9.67%. Over 30% of insurance transactions are expected to be through integrated channels by 2028, with 82% of younger consumers preferring mobile devices for insurance purchases.
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