TOP NEWS

💻 Serenissima Informatica, in June 2025, launched protel Cloud in Italy and Spain for luxury hotels and hotel groups, offering over 1,100 integrations through Open API and protel I/O. The cloud-native PMS enhances personalization, integrating tools like Guezzt and iSelz Cloud. It offers advanced security with two-factor authentication and data encryption. A campaign, "Fly to the Cloud," supports a seamless transition from on-premise systems, highlighting enhanced connectivity, security, and customization for hotel management.

🗺 Barcellona, Berlino, Copenaghen, Helsinki, Londra, Parigi, e Roma: tra aprile 2024 e aprile 2025, il Sentiment Score di attrazioni turistiche supera 90/100. Roma (83,6) e Barcellona (83,9) hanno il Sentiment Score più alto per ristorazione e cultura. Interesse USA: Parigi, Roma e Barcellona aumentano di +0,04 punti percentuali. Londra, -0,12 punti, ma resta la più cercata. Tariffe estive: Londra +10,6%, Roma +13,2%. Berlino e Helsinki sono più economiche.

☕️ Tianyu Wang, a barista from China, won the regional Espresso Italiano Champion 2025 selections on June 3 in Gradisca d’Isonzo, Italy. The event, hosted by La San Marco, showcased their espresso machines. The finals will be held on June 24-25 in Conegliano. La San Marco, with a century of experience, emphasized technological innovation and sustainability. Wang, operating a café in Santa Maria di Sala since 2018, impressed judges with his precision and quality.

🛫 Capri's Tourist Office, Federalberghi Isola di Capri, and Porto Turistico di Capri have collaborated to launch new tourist information services and public transport systems to tackle overcrowding. A priority funicular access is introduced for hotel guests alongside residents, enhancing the visitor experience. This initiative aims to ease congestion, especially during peak hours, and offer tourists a deeper appreciation of Capri’s culture, nature, art, and beauty, as stated by Tourism Councillor Melania Esposito.

🌳 Who? Ex Dogana di San Lorenzo, Antonio Perazzi, Rizoma Architetture, Frankey. When? June 7, 2025. Where? The Social Hub, Rome. What? A new park with over 300 trees and various installations opened to promote biodiversity and urban pollution mitigation. How? With an investment over €2 million, sustainable landscape design, and events like Open Day featuring art, music, and workshops.

📅 27 maggio 2025, Milano: The Glamour Hotel Event, organizzato da Hotelmypassion, si è tenuto al Palazzo Cordusio Gran Meliá. L'evento ha accolto figure chiave dell'ospitalità di lusso, tra cui CEO, direttori e proprietari di hotel. Il menu includeva cocktail come il Paloma & French 75, piatti gourmet e musica della DJ messicana May. Presenti rappresentanti di gruppi come Rocco Forte Hotels, Marriott International e Planetaria Hotels, tra altri.

☕ Rhea, illycaffè, and Arbitrade have partnered to enhance the coffee experience at Barcelona Airport, which serves over 55 million passengers annually. They installed energy-efficient machines, rhFS2 and rhFS1, offering premium beverages. The project focuses on sustainability and quality, utilizing Rhea's advanced technology and illycaffè's high-quality blends. Rhea's machines are strategically placed to provide a fast and intuitive service. The initiative aligns with Rhea’s and illycaffè’s commitment to sustainability and premium offerings.

🏠 Interhome, gestendo 4,000 unità in Spagna e Italia, affronta sfide legali e di integrazione nella gestione di proprietà. Chekin migliora l'efficienza dei check-in attraverso scansioni OCR, riducendo errori e tempi di attesa. Automazione con Chekin garantisce conformità legale e semplifica registrazioni, migliorando la soddisfazione degli ospiti. Presto implementazione in Portogallo. Prova gratuita di 14 giorni disponibile per le aziende interessate.

💻 BWH Hotels Italia & Malta introduces myWO, a free coworking service following success in France, expanding to Italy. This initiative offers flexible workspaces within hotels, equipped with ergonomic chairs, fast Wi-Fi, quiet zones, meeting rooms, and a special menu. Guests must make a purchase to access these spaces. Loyalty program members receive a 10% discount. myWO is available in major cities and smaller centers, near transport hubs, enhancing business travel and remote work options.

📈 In 2025, hotels must prioritize personalized customer communication. A Forbes study shows 81% of consumers prefer tailored interactions. Effective segmentation requires dividing customers into homogeneous groups based on booking data, preferences, and online interactions. This strategy enhances loyalty, intelligent upselling, and reduces OTA dependency. Key segmentation factors include stay dates, country of origin, tariff codes, room types, and booking channels. These insights drive targeted offers, improving customer value and conversion rates.