Iniziativa eco-responsabile e CSR

🌍 Evaneos highlights practices to counter overtourism, advocating for the appreciation of lesser-known heritage and authentic experiences that benefit local communities. Communication is key to raising awareness of overtourism's impact, and balanced tourist flow distribution alongside green practices by tourists is essential for sustainable tourism development.

🔬 Ita Airways and the Italian Red Cross (Croce Rossa Italiana) launched a partnership marked by the signing of a memorandum of understanding, aiming to enhance collaboration, particularly in training and information initiatives. Andrea Benassi, General Manager of Ita Airways, emphasized shared principles of social sustainability and health protection. The agreement coincides with the 160th anniversary of the Italian Red Cross, commemorated by an Airbus A319 of ITA Airways featuring a special livery dedicated to champion Novella Calligaris.

✈ La Compagnie celebrates its 10th anniversary by involving 10 children, also aged 10, to design future aircraft stickers. Children born in 2014 who've flown with La Compagnie, totaling around 350, receive a free round-trip ticket to fly by the end of 2024. A new Airbus A321neo, with 68 all-business class seats, joins their fleet in September 2026. The route and ticket sales start in January 2026. On July 9, in Paris, they unveiled an AI-generated digital artwork by Obvious, reflecting the Art Deco movement.

🚢 In Porto Marghera, Venice, a preliminary contract has been signed for a new maritime station. The location spans over 10 hectares, acquired for about €16 million. Starting in the 2027 cruise season, two temporary berths will be available for ships up to 300 meters long. By the 2028 season, a new 12,000 sqm passenger terminal with renewable energy systems and modern facilities, including baggage claim areas, will be operational.

🏖️ Italy's Ministry of Tourism launched a new social initiative under the hashtag #italypills showcased on Italia.it's social channels, featuring tourist information, anecdotes, and attractions. Debuting today on Instagram, the bi-monthly series will highlight Italy's distinctive beauties.

🌊 In France, environmental activists from Stop Croisières BZH and Extinction Rebellion blocked the entry of the Seven Seas Voyager cruise ship into Finistère port, Brittany, preventing 700 passengers from disembarking. Protesters, entering the water with a banner reading 'We are the iceberg,' highlighted the cruise industry's environmental impact.

🌍 Wizz Air enhances its green fleet with an Art Nouveau livery designed by Slovak artist Èva Kerényi on its 132nd Airbus A321neo, celebrating 20 years of sustainability and innovation. In February, the first A321xlr will join the fleet, expanding Wizz Air's reach into Central Asia. Yvonne Moynihan and Christoph Zammert hailed the new design for embodying the company's strategic sustainability goals. Wizz Air Malta's new Airbus will serve over 200 destinations, adding to the 400 million passengers flown by the carrier. With an average fleet age of four years, Wizz Air aims to grow from 220 to 500 aircraft, as stated by Owain Jones during the handover at Airbus's Hamburg production site.

Bertolotto Spa, an Italian company founded in 1987 in Piemonte, Italy, has evolved to offer a variety of customizable door solutions for hotels, with around 42,000 different types of door finishes. The company, which values the Made in Italy brand and emphasizes sustainability, now accounts for 30-35% of its business in the hospitality sector and is looking to expand further with investments in tests and certifications to cater to global markets.

In 2023, the Italian tourism industry saw a record growth with over 134 million tourist arrivals and 451 million overnight stays, and a notable increase in the non-hotel sector. Embracing automation in compliance processes, such as guest reporting to local authorities via Portali Alloggiati, has become crucial, with Chekin providing a solution to streamline operations and ensure compliance ahead of the expected demand for summer 2024.

La Collezione Legend di Preferred Hotels & Resorts ha raggiunto i 100 hotel in più di 80 Paesi, con sei esclusive strutture italiane tra cui il Passalacqua, primo nella lista dei migliori hotel al mondo nel 2023. Lindsey Ueberroth, CEO di Preferred Hotels & Resorts, celebra il ventesimo anniversario di proprietà familiare e la risposta all'aumento della domanda di alloggi di lusso con servizi personalizzati.