Iniziativa eco-responsabile e CSR

🍾 Bord Bia, the Irish Food Board, will showcase at TUTTOFOOD 2025 (Pavilion 5, Stand F25) highlighting Irish food excellence, especially Irish Grass Fed Beef now with PGI status. Francesca Perfetto, Market Specialist for Bord Bia, emphasized the quality marking Irish agri-food production. Ireland's food and beverage sector exports surpassed €465 million in 2024, with Italy being a key market. The Bord Bia Quality Assured Beef follows the SBLAS (Sustainable Beef and Lamb Assurance Scheme) and is ISO 17065/2012 certified. Irish Grass Fed Beef has recently achieved EU PGI status, ensuring cattle are grass-fed for at least 90% of their diet and graze outdoors for a minimum of 220 days per year. This certification is linked to Ireland's Grass Fed Standard, initiated in 2020. Additionally, Irish organic beef is EU-certified, produced following organic agricultural practices. Origin Green is the world's only national food sustainability development program, involving over 77,000 farms and 300+ food and beverage companies, all committed to reducing carbon footprint and enhancing environmental performance. Ireland's exports in the food and beverage industry exceeded €17 billion in 2024, with beef exports to Italy valued at €233 million.

🍹 "VENTURO Aperitivo Mediterraneo" launches the "VENTURO BLU HOURS" tour across 10 Italian cities, from Milan to Catania, from April 17 to June 14, every Friday and Saturday. The tour will feature the signature Venturo Spritz cocktail in a 1:1:1 mix of 50ml VENTURO, 50ml sparkling wine, and 50ml soda. Consumers can win instant prizes by participating in a contest. Approximately 1000 bars are involved, with turquoise "blu bikers" promoting the event. Visit https://hashting.promo/venturo/BLUHOURS for details.

🏆 On April 15, 2025, during the National Day of Made in Italy at Villa Madama in Rome, Armando de Nigris, President of Gruppo De Nigris 1889, received the Prestigious Premio Qualità Italia for excellence in production, innovation, and promotion of Italian-made products. De Nigris 1889, founded over 135 years ago, leads in vinegar production with a 2024 revenue of ~€100 million, employing over 300 families. In November 2023, it acquired Società Benefit status, emphasizing sustainable business practices. Exporting 85% of its production, the company's commitment is also marked by a dedicated stamp for its 135th anniversary. The Premio Leonardo has 30 Italian entrepreneur recipients, initiated by Gianni Agnelli and Sergio Pininfarina, with the associated committee representing 30% of Italy's GDP.

🍺 Over 75% of beer consumers value sustainability in their purchase decisions, a BVA Doxa survey for AssoBirra's Centro Informazione Birra (CIB) reveals. Gen Z prioritizes eco-friendly packaging (43%) and workplace health (24%); Millennials favor clean energy (37%); Gen X focuses on soil protection (56%) and local, seasonal production (47%). 77% believe breweries adopting sustainable practices are credible, while 65% are unaware of the term "greenwashing," with Gen Z being the most informed (44%). Consumers are willing to spend up to 10% more for sustainable beer, with 27% of Gen Z ready to pay up to 20% more. Sustainable agriculture (42%) and eco-packaging (37%) drive purchase choices, with Gen X valuing the former at 50%. Social media (75%) outpaces TV (56%) as the top source for sustainable practice information.

🍴 Chef Alberto Angiolucci from Catania revolutionizes Sicilian culinary traditions with sustainability at the heart of his mission. Having honed his skills in prestigious restaurants across Italy and Europe, he returned to Sicily to create dishes that fuse tradition with modern techniques. Angiolucci's "Angiò Macelleria di Mare" is a testament to his dedication, promoting local seafood, artisanal methods, and sustainable practices. Born in 1997, Angiolucci's journey through culinary establishments like Shalai and Mariencò, under Michelin-starred Marinella Rossi, culminated in his contemporary yet traditional Sicilian restaurant, celebrating local heritage with an innovative approach.

🥜 Madama Oliva will present Lupamì, a new seasoned lupini line with 100% Italian origin and an innovative processing method, at TUTTOFOOD 2025. The 190 g packages are recyclable and resealable, aiming for sustainability. The company, established in 1989, became a Società Benefit in early 2023. In 2024, Madama Oliva S.p.A. saw a 14% revenue increase to €53.3 million. Additionally, it achieved UNI/PdR 125:2022 certification for gender equality. Madama Oliva produces around 23 million packages annually, exported to 45 countries, and has partnerships in Sicily and Greece.

🌌 Lazio partners with DarkSkyTour for a sustainable tourism project under the Interreg Euro-MED Program 2021-2027, promoting stargazing and reducing light pollution. The triennial project, started this month, runs until March 31, 2028. It involves partners from Slovenia, Croatia, Spain, Portugal, and Montenegro, focusing on leveraging astronomical heritage and reducing greenhouse gas emissions.

🍰 Bakery chef Fabio Tuccillo introduces his exclusive 2025 Easter specialties collection at Tuccillo Bakery, featuring innovative products like the "Lovers 21" with yogurt dough and raspberry chocolate and traditional favorites such as the "Classica Mandorlata." New for 2025 are Easter Eggs made with Dubai Chocolate, creating viral sensations on social media. Tuccillo's bakery, established in 2014, gained recognition by winning silver for "Miglior Colomba d'Italia FIPGC" in 2021, reaching the finals in the "Coppa del Mondo del Panettone" in 2022, and placing fourth in "Miglior Pandoro Artigianale" at Mastro Panettone in 2024.

🍫 Ritter Sport, a chocolate company, is recognized for its sustainable cocoa supply chain and ranked in the top four globally for sustainable policies and practices according to the Chocolate Scorecard 2025 by Be Slavery Free. Since 2018, Ritter Sport has sourced 100% certified sustainable Rainforest Alliance and Fairtrade Cocoa. The company, founded in 1912, employs around 1,900 people and achieved a turnover of €605 million in 2024. Ritter Sport has been active in sustainable cocoa cultivation for over 35 years and is headquartered in Waldenbuch, near Stuttgart.

🏅 Barbara Lovato of Atout France Italy highlights the post-Olympic boost to French tourism in 2025, leveraging anniversaries like Cezanne in Provence and the 1000 years of Caen. Aiming to surpass 8 million visitors, up by 10% from the previous year, with new direct connections from Southern Italy. France ranks 4th in arrivals and 7th in average spending, focusing on Paris, Disneyland, and the French Riviera. Revived sustainability interests are met with Tgv Inoui by Sncf's three daily round trips, ahead of a plan to introduce 15 new trains and 13 additional round trips by 2027, based on an investment of roughly 800 million euros.