eDreams: sono francesi e statunitensi i viaggiatori che scelgono di più Roma come destinazione
📅 In Europe, eDreams notes that the United States and France lead with each accounting for 13% of total searches toward Rome. A significant increase in searches from Bosnia and Herzegovina (435%), Slovakia (279%), and Taiwan (156%) highlights the global appeal of Rome's Jubilee. Italian searches rose by 24% compared to last year. Monthly data shows a 30% increase in January travel searches, with a year-end surge: +36% for November, +77% for December, and +80% for January 2026. Spaniards, known for their devout Catholicism, make up 33% of bookings, followed by France (21%) and Italy (12%). Portugal leads new nationalities with bookings up by 138%, UK by 81%, and Romania by 53%. Bookings in January rose by 25% over the same period in 2024, with a notable 36% increase in April, influenced by Easter. Booking habits: 41% book less than a month prior, 36% from 31 to 90 days before, and 23% plan over three months in advance. Travellers' stays: 55% visit Rome for 3/4 days, 13% stay 5/6 days, and 21% opt for 2-day trips.
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