Conferenze e Fiere

🏖️ Rome, Italy, will host the 25th edition of the World Travel & Tourism Council (WTTC) Global Summit at the Auditorium Parco della Musica from September 28-30, 2025. The summit returns to Europe for the first time in six years and will feature discussions on digital transformation, regenerative tourism, and investment strategies. Previous editions have included speakers like John Kerry and conservationist Robert Irwin, as well as former Presidents Obama and Clinton. Further details, including speakers and agenda, will be announced later.

🛫 Travel retail in Italy is valued at 1.5-2 billion euros, representing 90% of the sector. Globally, the market is worth around 75 billion dollars, expected to double by 2035. Travel retail grows at 8.5/9% over the past decade, outpacing traditional retail's annual growth of 2.3-3%. Italy's aviation industry has seen passenger numbers increase from 150-160 million to 220 million over seven years. Rome's airports had a positive 2024, with Fiumicino Airport handling over 49 million passengers, a 21% increase from 2023 and 13% above 2019. Passenger projections for Italy are 300 million by 2032 and 500 million by 2042. Generation Z accounts for 15-18% of travel retail, expected to rise to 50%.

🍷 Bacio della Luna, part of Schenk Family Italia, partnered with Eros Teboni, World's Best Sommelier 2018 and Italy's Best Sommelier 2021. The collaboration aims for international brand growth, leveraging Teboni's global wine expertise. The partnership promotes Prosecco Valdobbiadene Superiore DOCG and includes limited editions like the Diamond Collection. To mark the collaboration, Teboni will host a masterclass at Vinitaly on Monday, April 7, showcasing the Prosecco Superiore DOCG Millesimato 2023 Diamond Collection.

🍷 Partesa, an Italian leader in Horeca channel services, holds "Wine Lab Rome" on Monday, March 31, from 11:00 to 18:30 at Officine Farneto, Foro Italico area. The event features over 130 wineries from Italy, Europe, and the USA, with around 80 producers from Italy, France, Spain, Germany, Austria, Slovenia, and California. Attendees can enjoy quality wine tasting, personalized consultancy, continuous training, and innovative digital services including the eazle B2B e-commerce platform. The tour will continue in autumn with events in Piedmont, Lombardy, Veneto, and Marche. Free entry for industry operators with online registration.

🎬 Valeria Golino received the "Premio Fuoriclasse" on March 22, 2025, awarded by Roberto Castagner since 2006. The event celebrated exceptional individuals contributing to society and took place at the Castagner Distillery. Golino was honored for her versatile acting and directing career, including her recent work on the miniseries "L'arte della gioia." Over 300 guests from various sectors attended the ceremony. The night also featured a solidarity award to YOLK™ and the Distributor of the Year award to Vincenzo Andronaco. The evening concluded with a tasting of Grappa Fuoriclasse Leon 7 years.

🍷 The 57th Vinitaly is set to open at Veronafiere, April 6-9, with about 4,000 exhibitors from 140 countries. The 2025 edition aims to attract 30,000 international buyers, including those from the USA. The event, spanning 18 pavilions, emphasizes promotion and internationalization, serving as a key business platform for Italian wines. Vinitaly now acts as an innovation incubator, with 1,200 top buyers from 71 countries. USA, Canada, China, UK, Brazil, India, Singapore, Japan, and South Korea are notable non-EU delegations, while Germany, Switzerland, and the Nordic and Balkan regions lead Europe. New features include NoLo wines, RAW Wine, and the Vinitaly Tourism project. Vinitaly Opera Wine 2025 will showcase 131 wines, with Tuscany, Piedmont, and Veneto leading regional participation.

📍 The Marche region targets Anglo-Saxon markets, showcasing in the USA and the United Kingdom to attract American and British tourists for the upcoming summer season. Atim (Agency for Tourism and Internationalization of Marche) attended the Travel & Adventure Show in Washington DC and flies today to Journeys London seeking experiential tourism enthusiasts. Marina Santucci from Atim emphasizes the growing American market interest in Italy and aims to promote Marche as a unique destination, enhancing its global recognition.

☕ Nespresso and Caffè Florian collaborate to create "Nespresso I Caffè Florian," a limited edition coffee blend encapsulating Caffè Florian's historical essence. This partnership merges Caffè Florian's status as the oldest café in Italy and Europe, established in 1720, with Nespresso's coffee revolution since 1986. The blend, mainly sourced from Brazil and Honduras, features 100% Arabica beans with an intense aromatic profile ideal for Ristretto (25 ml) or Espresso (40 ml). The packaging reflects Caffè Florian's iconic elements, and the campaign includes Miriam Leone's endorsement. The blend will be available in 26 countries globally and comes with dedicated accessories like the Lume Espresso cup set. Available from March 31, 2025, while stocks last.

🍸 Piero Lissoni collaborates with Ginarte for the first time, creating a limited edition bottle with a glass stopper, unveiled at Ceresio 7 in Milan. The design emphasizes transparency, with Ginarte planning to feature at Salone del Mobile from April 7-16. The bottle will be showcased in Milan's Brera Design District and available in iconic cocktail bars during the event, with special activations in Paris and Barcelona to follow. Ginarte will also sponsor Florence Cocktail Week on April 8.

🍵 DVG De Vecchi, Italian coffee machine component specialist, to showcase Made in Italy quality at Hotelex Shanghai from March 30 to April 2, 2025. The trade fair, a key event for expanding in Asian markets, attracts international hospitality and catering professionals. Shanghai leads with over 6,900 coffee shops as per the 2021 Shanghai Coffee Consumption Index, highlighting the city's strategic significance for Italian companies looking to penetrate the burgeoning Asian coffee market.