Conferenze e Fiere

🍴 Associazione Italiana Ambasciatori del Gusto launches the second edition of the Grand Tour del Gusto from May to December 2025, celebrating Italian enogastronomic culture across Southern Italy regions. The event will feature collaborative enogastronomic events by multiple Ambassadors of Taste, starting on 7 May in Puglia at Evo Ristorante in Alberobello and continuing with key dates in Sardinia (29 May), Basilicata (11 June), Sicily (1 July), and Puglia again (16 July). Additional stops are scheduled for September and October, including Puglia, Sardinia, Campania, and more. For details, visit ambasciatoridelgusto.it.

🍺 Birra Moretti, with its campaign "Come piace a noi", celebrates Italian spontaneity. Directed by Bellone&Consonni, the campaign spotlights unscripted moments embracing the brand's connection to the food platform. Launched on April 20, the campaign features 30 and 15-second TV spots and a digital multi-touchpoint activation. Credits include Dentsu Creative and Movie Magic for creation and production, with media planning by Dentsu Group. Birra Moretti, established in 1859, is recognized as an iconic Italian beer globally.

✈ On April 25, at 11:35, the first Amsterdam-Genova flight will land in Genova as part of a charter plan for Dutch and German customers by Costa Crociere with Corendon and Condor. The Corendon-operated flights, scheduled every Friday from April 25 to June 27 and September 5 to October 24, will total 18 rotations with an estimated 7,600 passengers. Additionally, Condor will start weekly charters on May 4 from Düsseldorf to Genova, continuing until October 19, 2025, with 25 round trips and approximately 9,000 guests.

✈ Saudia Group ordered 20 new A330neo widebody aircraft from Airbus to enhance its fleet, with 10 firm orders for its low-cost carrier flyadeal. Deliveries will begin in 2027, with the final aircraft arriving in 2029. Saudia Group's current fleet consists of 194 aircraft, with 191 more scheduled for delivery. The deal aligns with Saudi Vision 2030 goals of connecting 250 destinations, facilitating travel for over 330 million passengers, and attracting 150 million tourists by 2030.

🚢 Panache Cruises launches a high-end, luxury, and ultra-luxury expedition cruising brand, set to debut on May 1. CEO James Cole expands the portfolio, involving internal advisors and focusing on impactful images and texts on the dedicated Panache Expeditions website. Advisors are experienced with expeditions in Antarctica, the Arctic, Galapagos, Alaska, Greenland, Svalbard, and the Norwegian Arctic Circle. Partnerships include Silversea, Seabourn, Scenic Luxury Cruises, Atlas Ocean Voyages, HX, Ponant, Celebrity, and National Geographic-Lindblad. The brand aims to guide clients in choosing the right destination and ship, extending beyond polar regions to rarely visited areas and remote ports.

📍 Eva Air, a Taiwanese airline, focuses on boosting leisure travel to Taiwan. On October 26, they will host the popular Eva Air Marathon 2025, aiming to promote Taipei's tourism beyond its business image. Despite two-thirds of its traffic from Milan Malpensa to Taipei being Taiwanese, Eva Air has ordered six A350-1000s and three A321neos to expand its fleet to 42 units and enhance inbound tourism. Eva Air offers a 13% discount on standard flight fares until May 31. They also promote events targeted at specific demographics and families, including the Hakka Tung Blossom Festival, Taiwan Hot Spring & Fine Cuisine Carnival, and the Bunun tribe's Ear-shooting festival.

🎵 Portugal launches international campaign "Portugal Music Festivals Headliners" to promote itself as a top destination for music lovers, leveraging its natural beauty, ocean, sun, artistic heritage, culture, flavors, wellness, and diversity. Carlos Abade, president of Portugal's Tourism Authority, highlights the campaign as part of a global strategy to showcase Portugal as a vibrant, sustainable, and culturally diverse destination, reinforcing the "Portugal Events" program. The campaign features imaginative musical groups like 'Waves of Solitude' and 'The Future Rainbows' to symbolize tourist experiences. It spreads its message through digital media, Connected TV, and music platforms, including a curated playlist on Spotify.

🏰 Over 200,000 people and 170 foreign delegations expected in Rome and Vatican for Pope Francis' funeral. Security measures include no-fly zone over Vatican, over 10,000 law enforcement officers deployed, enhanced forces with snipers, bomb squads, and canine units. Civil Protection tasked with event management, medical stations, and security measures. Access points with metal detectors and anti-drone devices established for St. Peter's Square entry. Airports, train, and metro stations also monitored.

✈ Global Airlines, owned by magnate James Asquith, will inaugurate its first round-trip flight on May 15, from Glasgow to New York and return on May 19. A subsequent flight is scheduled from Manchester on May 21, returning on May 25, utilizing an A380. Currently, these are the only flights announced, with plans to operate four A380s, but only one is available at the moment.

🍋 Limoncè, Italy and Europe’s favorite limoncello for over 35 years, is the main sponsor of the Infiorata di Noto in Siracusa, Sicily, from May 16-20. The event features a large floral installation depicting Limoncè's brand logo by Sicilian Masters of Flowers. Stock Spirits will introduce Limoncè Aperitivo alla Siciliana during the festival, made with 100% Sicilian lemons, 14.8% alcohol content and designed for a refreshing Limoncè Spritz. The newly designed Limoncè Original bottle reflects elegant Sicilian baroque columns, finalized with the founder Lionello Stock's signature, enhancing brand identity with respect to its Sicilian heritage. Stock Spirits, established in 1884, now part of Stock Spirits Group, operates in nine European countries, has eight production sites, 70 brands, and distributes in over 50 countries worldwide.