Innovazione

💻 Gloria Milani, Accor's senior director, emphasizes AI should enhance, not replace, human interaction in hospitality. At TTG, she highlighted data power and protection, noting cybersecurity's role in Accor. Damiano De Crescenzo, of Planetaria Hotels, points to AI's potential to combat overtourism, citing 75% of tourists visit 4% of destinations. Antonio Zacchera of Zacchera Hotels reports a 30% waste reduction, saving €1.5 million annually. Giovanna Manzi notes only 15% of Italians use AI for travel searches, urging faster adaptation.

☕ Macap will showcase its Supra G Series, the first professional gravimetric coffee grinder, at HOST 2025 in Milan. This high-performance model offers ultrafast portafilter recognition and precise integrated weighing, ensuring unmatched consistency for baristas. Visitors can test the grinders and attend Supra Sessions, featuring tastings and demos by global coffee experts. Jon Townsend will coordinate these sessions. Macap aims to enhance its market position with this innovative grinder, combining performance and competitive pricing.

📈 Sojern's commission-based strategies boost profitability for Italian hoteliers through performance-driven marketing without upfront investments. Utilizing the "Pay on the Stay" model, hotels optimize marketing budgets, increase bookings, and enhance conversion rates. The Email Commission, supported by AI, integrates with hotel management systems for data-driven campaigns targeting ideal clients. By 2030, direct digital channels are expected to surpass OTAs. Repeat guests spend 67% more, highlighting personalized email campaigns as crucial for revenue growth.

🍽 Cattel SpA participated in the Best Performer event at the Centro Leonardo da Vinci in San Donà, organized by Gruppo Nord Est Multimedia. Alessandro Bellese highlighted the strategic value of Horeca. Founded over 100 years ago, Cattel, since 2001, serves over 7,000 clients across 46 provinces, achieving a 2024 revenue of €176.1 million, up 3.18%. Local challenges include a lack of skilled professionals and the upcoming launch of an IT technical institute.

🏨 Channel manager and PMS serve different functions for vacation rentals, B&Bs, and hotels. Channel managers enhance visibility and sales by connecting properties to OTA platforms like Booking.com and Airbnb, synchronizing bookings to prevent overbooking. PMSs focus on operations, managing check-ins, check-outs, room assignments, and accounting. Chekin integrates both systems, automating tasks like check-in and payments to save up to 87% of time. Medium to large hotels need both systems to handle bookings and operations efficiently.

💡 ChatGPT Pulse, announced by OpenAI, represents a shift from reactive to proactive AI. Currently in limited testing for ChatGPT Pro users on mobile, it generates 5-10 daily updates based on chat history and user feedback. This new feature could transform AI into a cognitive collaborator. Privacy and reliability concerns are noted, as Pulse relies on personal data processing. Further development is required before broader application, including in the hospitality sector.

🏨 Expedia, Booking.com, and other OTAs are integrating directly with ChatGPT, transforming travel planning into chat-based interactions. OpenAI's Apps SDK allows integrated app development within ChatGPT. Features like "Instant Checkout" enable purchases directly in-chat. Current access excludes the EU, but expansion is planned. This shift emphasizes in-chat visibility over traditional web presence. While commissions remain, they're less visible. Disintermediation risks increase, as chat interfaces control data and user interactions, limiting direct hotel contact.

🍺 Il 7 ottobre 2025 a Londra, il Beverage Forum Europe ha rivelato che il 71% dei consumatori europei riduce l'alcol, con un calo del 1,8% nelle bevande alcoliche, ora a 68 miliardi di euro. Le bevande analcoliche sono cresciute del 5,1%, raggiungendo 97 miliardi di euro. Quasi un quarto dei giovani tra 25-35 anni ha smesso di acquistare alcolici. Circana consiglia ai brand di reinventarsi con sostenibilità e innovazione per restare rilevanti.

🛠 Dal 17 al 21 ottobre, REPA e Parts Town parteciperanno a HostMilano nel Padiglione 7, stand T47-T57. I visitatori esploreranno i centri logistici tramite un tour virtuale a 360° e scopriranno partnership OEM attraverso un touch screen interattivo. La rete globale di distribuzione garantirà supporto tecnico e disponibilità di pezzi ovunque. Questo evento sarà un punto d'incontro per discutere le sfide del mercato e scoprire strumenti digitali per una gestione efficiente dei ricambi.

🛏 Materassi Flair e Sweet di Perdormire Hotel sono di nuova generazione, caratterizzati da un equilibrio tra morbidezza e supporto ergonomico. Flair ha un cuore con 310 molle al mq. e 7 zone a portanza differenziata, disponibile in altezze di 30 cm (con pillow top) e 25 cm (senza). Sweet offre una struttura simile, disponibile in altezze di 26 cm e 22 cm. Entrambi sono ipoallergenici e certificati OEKO-TEX®-STANDARD 100.