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Airbnb: impennata di ricerche per Sanremo nella settimana del festival

🎵 Sanremo Festival boosts online searches for accommodations in the Ligurian town, with Airbnb confirming a continued trend for 2025. Millennials lead the destination search at 219%, followed by GenX at 26% and GenZ at 21%. Two-person groups account for 38% of searches, with solo travelers at 14%. Hosts' average earnings in the first three quarters of 2024 reached approximately €7,700.
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Overtourism, affitti brevi sotto accusa: la difesa di Airbnb

🏖 Valentina Reino, Airbnb Italia's head of public policy, highlighted that rural short-term rentals have doubled since 2020, indicating a shift of tourism to less crowded areas. In Venice, short-term rentals make up less than 5% of tourism, suggesting over-visitation stems from other sources. Across Italy, short-term rentals account for 1.3% of properties, with 13% of homes remaining vacant. Airbnb is working on projects to direct tourists to less frequented destinations, in partnership with local authorities.
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Gardaland, le prime anticipazioni della nuova ‘Animal Treasure Island’

🎨 Gardaland to unveil 'Animal Treasure Island,' an exclusive Merlin IP, in April 2025. The attraction aims to forge a deep emotional connection with visitors, featuring animal characters embodyed with relatable values and behaviors. Luisa Forestali, head of marketing at Gardaland, emphasizes the creation of a special bond that endures beyond the visit.
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Smart city, il ruolo delle startup per migliorare la vita di cittadini e turisti

📍 In the tourism sector, smart destinations are increasingly important, with cities like Turin experiencing record hotel occupancy and adr over the past two years, plus high online visibility. Flavio Tagliabue from the Associazione Startup Turismo highlights the role of startups, like Augmented City with its augmented reality experiences, and Immodrone, led by CEO Simone Russo, which employs drones, big data, and AI to target high-spending clients.
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Assicurazioni di viaggio: Global Gsa sceglie le polizze di I4T e Borghini e Cossa

🛫 Global Gsa partners with I4T and Borghini e Cossa to offer travel insurance through their B2B portal, providing access to various insurance solutions like I4Flight and parametric coverages, as well as Silver, Gold, and Platinum medical baggage and cancellation policies. Manlio Olivero, president & CEO of Global Gsa, aims to enhance trade offers and ensure easy access for travel agencies with support from their Help Desk and sales network. The insurance offerings are integrated using I4T technology for ease of policy operations.
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L’innovazione secondo Wizz Air: arriva il primo aereo con cabina Airbus Airspace

✈ Wizz Air enhances passenger experience with the introduction of the Airbus Airspace cabin, featuring advanced lighting systems, redesigned bathrooms, and spacious overhead luggage compartments. Michael Delehant of Wizz Air emphasizes the airline's commitment to superior comfort and accessibility, including braille signage throughout the cabin for visually impaired passengers. This move makes Wizz Air the first European low-cost carrier to adopt Airspace Standard Overhead Stowage Compartments.
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Dallo sport al Giubileo: Torino cresce grazie ai grandi eventi

🎧 Domenico Carretta notes Turin's "strongly growing" tourism figures and the city's title as the European Capital of Smart Tourism. Marina Chiarelli and Andrea Tronzano highlight Turin's mix of outdoor, culture, international events, and gastronomy. The FISU World University Winter Games brought over 2500 student athletes to Turin. The Frecciarossa Final Eight basketball from February 12-16. Food events include the Salone Del Vermouth (February 22/23) and CioccolaTò (February 27 - March 2). Special Olympics World Winter Games will host 1,500 athletes from 103 countries from March 8-16. Just The Woman I Am saw 28,000 participants in 2024; the Deejay Ten run is on March 23. Biennale Democrazia returns March 26-30. Special Shroud of Turin exhibition for youth from April 28 to May 5, during the 2025 Jubilee.
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