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Capitale Italiana della Cultura, Santanchè: “titolo importante anche per il turismo”

🎭 Pordenone elected as the Italian Capital of Culture for 2027, marking a milestone that highlights its cultural richness and represents a significant opportunity for tourism. Italian Tourism Minister Daniela Santanchè believes the recognition will attract global visitors, stimulate local economic development, and promote a positive image of Italy. For more info, visit www.ministeroturismo.gov.it.
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Aci Europe: a gennaio il traffico passeggeri negli aeroporti europei cresce di quasi il 7% rispetto all’anno scorso

🛫 European passenger air traffic increased by 6.9% in January compared to the previous year, reflecting a demand resilience. Non-EU+ airports surpassed January's figures with a growth of 11.4%, while EU+ airports saw a 6% increase. International traffic grew by 8.3%, with domestic up by only 2.7%, still -12.5% below pre-pandemic levels. Hungary, Slovakia, Croatia, Czech Republic, Poland, Denmark, and Greece all experienced double-digit growth. Germany, Ireland, Sweden, and Slovenia lagged due to economic weakness, internal market challenges, and aviation taxes. Israel led non-EU+ countries with a 77.7% increase, while Ukraine's airports remain closed due to war. Istanbul Airport topped with 6.4 million passengers, a 7.1% increase over January last year. Heathrow and Paris-CDG followed with 6.3 million (+5.3%) and 5.3 million (+10.5%), respectively. Madrid and Amsterdam rounded out the top five. Istanbul Sabiha Gökcen and Rome Fiumicino recorded the highest growth rates of 16.2% and 11.3%, respectively.
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Uvet: a febbraio trend positivo del business travel in Italia a quota 103

💸 Uvet reported a positive trend for February's Business Travel Trend (BTT) Travel Value at 103, a 6-point increase from February 2024. The BTT Transactions rose by 5 points year-over-year. Average spending remained stable at 127. Flight BTT Travel Value reached 90 in February 2025, up from 84 in February 2024, with national flights increasing by 13 points year-over-year. Rail and Hotel BTT Travel Value both grew by 8 points. Car Rental BTT Transactions and Travel Value were stable, with average spending up by 3 points. Analysis over five years highlights the pandemic impact, with transaction indices at 31 and 33 in '20 and '21, but recovering to 62 and 73 in '22 and '23, respectively. Average prices peaked in '22 (index 127). The 2023 and 2024 data show signs of easing inflation. The indices are based on a consistent sample from a mix of large, medium, and small companies using Uvet GBT services from 2019-2024, covering air and rail transport, hotel stays, and car rentals, excluding variables like new client acquisition. The BTT reflects overall Business Travel trends, not just Uvet GBT performance.
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Sciopero treni ridotto a 8 ore I servizi garantiti

🚨 The railway strike on March 19 was reduced from 24 hours to 8, starting at 9:01 am and ending at 4:59 pm, affecting FS Group, Trenitalia, Trenitalia Tper, and Trenord staff. Modifications to service may occur before and after the strike. Refunds for Intercity and Frecce can be requested from the strike announcement until the train's departure; for Regional trains, until 24 hours before the strike. Alternatives include rescheduling trips based on availability. Real-time updates are available on the Trenitalia app, Trenitalia website, and trenitaliatper.it. For assistance, contact the free number 800 89 20 21 or seek station personnel.
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Air Europa: nuovo volo Madrid-Praga in codeshare con Smartwings

✈ Air Europa starts flights to Prague from Madrid on March 30, following a codeshare agreement with Czech airline Smartwings. This partnership enhances Air Europa's presence in Central Europe and adds to its codeshare operations in Denmark, France, and the Netherlands. The airline has nearly 30 alliances, reaching around 170 destinations in over 30 countries worldwide.
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Casa Cook debutta in Italia a Madonna di Campiglio

🏖️ Casa Cook, a premium lifestyle hospitality brand, launched in 2016 in Rhodes, is set to open its first Italian facility in Madonna di Campiglio in June. The brand, which has expanded into Greece, Egypt, and Turkey, joins the portfolio of four existing Casa Cook hotels. Goldman Sachs Asset Management Company acquired the Casa Cook and Cook’s Club brands in May 2023, marking a new growth phase. The Madonna di Campiglio hotel, managed by Treasurests Hospitality Group and part of the Jp Hospitality division of Hospitality Investors Club, will feature 50 design rooms, a gym, spa, and an innovative boot room. Three-star Michelin chef Jacob Jan Boerma will oversee the culinary experience. Design is a collaboration between Casa Collective Ltd and Remo Marsala, founder of Vision Alphabet. Future expansions in Italy may include seaside locations like Sicily and Marina di Pisa, while in Europe, potential growth areas are Switzerland, Austria, Croatia, and Portugal.
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Swiss Group International, nuovo volo Napoli-Sharm

🚀 Swiss Group International and Rep Air announced annual Naples-Sharm el Sheikh flights starting September 14, with a weekly Airbus 320 (180 seats) flight from Naples-Capodichino Airport at 14:35, arriving at 17:20 local time. This collaboration is set to boost Campania operators' activities and provide reliable service to various Italian tour operators. CEOs Giuseppe Scandurra (Rep Air) and Amr Aboukoura (Swiss Group International) emphasize the strategic cooperation for expanded flight services.
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  • 3 min

Codice ATECO ISTAT: Variazioni per il Turismo nel 2025

🏡 The ATECO ISTAT code, crucial for property managers in Italy for tax and statistical purposes, was revised on January 1, 2025. The new ATECO 2025 system introduces distinct codes for Bed and Breakfasts and vacation rentals, and a specific code for property managers, providing a clearer classification. By January 1, 2025, managers must ensure their business information aligns with the new ATECO ISTAT structure, with automatic updates by Italian Chambers of Commerce anticipated. Non-compliance may lead to regulatory issues, missed incentives, and potential fines.
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Ciminnisi, Fiavet: “Tre pilastri per crescere”

🏖 Fiavet President, Giuseppe Ciminnisi, identifies three key success factors for travel agents: self-planning, direct knowledge of destinations, and customer relationships. Roberto Gentile's research for Fiavet highlights post-pandemic effects and new perspectives in Italy's travel agency sector. Agents must now offer personalized packages to meet evolving market needs. The digital age has increased customer awareness, but personal experience and professional advice are crucial. Trust-based client relations are essential for sales, with agents as expert consultants. Successful agents will innovate and maintain a central role in tourism.
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La Thailandia punta a 40 milioni di visitatori nel 2025

🏖️ In 2024, Thailand welcomed 35.54 million international visitors and aims to surpass the 39 million visitors of 2019, targeting 40 million for 2025. The Tourism Authority of Thailand (TAT) launched "Amazing Thailand Grand Tourism and Sports Year 2025," focusing on five categories: gastronomy, traditional Muay Thai, fashion and local products, new destinations, and festivals. The strategy includes a rich calendar of festivals, new events, and various activities with an emphasis on sustainability and diversifying tourism offerings.
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