Priante: Italia laboratorio di turismo culturale e sostenibile
🌍 Alessandra Priante, president of Enit, emphasized Italy's prowess in cultural tourism as a model of sustainable practices during the 'For a Sustainable Future in Cultural Tourism' conference. With 51% of tourists coming from America, Italy is the top-clicked, desired, and booked destination. Priante highlighted the need for collaboration among cities, museums, and regions to manage tourist flows effectively, promoting authentic experiences beyond major circuits.
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