TOP NEWS

🌙 Nocturismo, set to become a global trend in 2025, encourages the exploration of unique places and stories at night. Locations mentioned include Banff National Park in Canada, the Atacama Desert in Chile, Montalcino in Tuscany, San Pietro Island in Sardinia, and cities like Istanbul, Prague, New York, and Rome. It emphasizes experiencing the tranquility and mystery of familiar places under moonlight or artificial lights.

🏢 The historic "Treno delle Terme" inaugurated last Saturday, connects Milan Central to Abano Terme. Officials present included Enit CEO Ivana Jelinic, Fondazione Fs, and Italian Tourist Trains. The 1950s train offers a vintage travel experience, privacy, and velvet seats, promoting Italy's alternative tourist destinations, combating overtourism, and contributing to local economic development. Plans include extending similar experiences to Calalzo Pieve di Cadore and the Noto-Pachino line in Sicily.

💰 Italian hospitality structures can access facilitated financing up to €100,000 under the "de minimis" regulation and additional exemption contributions. Criticisms include excessive bureaucracy, fragmented information, and unclear communication standards, as highlighted by Tourism Minister Daniela Santanchè. Unequal geographic distribution of aid and project selection methods like "click day" are also issues. A centralized national strategy and portal, improved certification systems, and better training and information are suggested improvements to promote equitable, sustainable growth within the Italian entrepreneurial fabric.

🚢 Fiumicino Waterfront leads a project to build a new cruise ship port in Isola Sacra, backed by investor Royal Caribbean. The project, included in the jubilee decree, awaits environmental impact assessment from the Ministry of Culture. It plans spaces for leisure boating, cruise ship docking, a hotel, and a public park.

🏙 Emilia-Romagna attended Fitur 2025 in Madrid to promote vacation offerings with 12 local tour operators. They aim to diversify Spanish tourism flows beyond peak seasons with beach tourism, art cities, historical-religious itineraries, cycling, Food Valley, and Motor Valley. Regional Tourism Councilor, Roberta Frisoni, notes the increasing appeal to Spanish tourists. In 2024, the region saw 130,823 arrivals and 355,185 overnight stays from Spain, up 7.6% and 12.1% from 2023, based on provisional data from the Emilia-Romagna Statistics Office.

💎 Booking.com reveals a ranking for Valentine's Day travel, with Fukuoka, Japan, seeing a 551% booking increase, leading for February 14. Budapest follows with a 130% rise, and Athens completes the top three at +115%. Venice, Italy, just misses the podium with a 112% boost. Other notable increases include Patong Beach, Thailand (+110%), Krakow, Poland (+108%), Florianopolis, Brazil (+106%), Rome, Italy (+106%), Hurghada, Egypt (+101%), and Paris, France (+101%). The data reflects searches by couples from November 28 to December 5, 2024, for stays during February 14-16, 2025.

🌍 During an event in Madrid, Gianluca Caramanna, Fratelli d'Italia party deputy and advisor to Italy's Tourism Minister, highlighted Italy's progress towards accessible tourism. He mentioned the implementation of a tourism digital hub and funding for a new digital infrastructure utilizing artificial intelligence for data analysis and services to tourists and industry operators, promoting growth without discrimination and adding value to the nation.

🏨 TuttoHotel, a hospitality event in Naples, runs until January 22 at the Mostra D'Oltremare, marking its fifth edition. Organized by Ticketlab, Squisito Eventi, and D&D group, TuttoHotel showcases the latest in hospitality trends. Vision Hotel, a new feature, offers a real-scale model of a hospitality structure. The ExtraNet area and Green Hospitality Design highlight non-hotel and eco-friendly solutions, respectively. The third-annual TuttoHotel Awards, in collaboration with the University of Campania's Economics Department, recognize Mediterranean hospitality excellence in 2024.

🏖️ Emilia Romagna region to invest over €500,000 in tourism promotion for Modena and Bologna in 2025, now marketed as a single destination. Events expected to generate over €2.5 million, including ‘Imola Be in Wonder Land’ festival and ‘Outdoor Tours’ at Castel San Pietro Terme. ‘Food & Soul’ will explore flavors, music, and spirituality during the Jubilee year in San Giovanni in Persiceto.

🏖️ In 2025, the travel consultant emerged as the fastest-growing profession in Italy on LinkedIn. Post-pandemic tourism surge contributed to its rise, with Rome, Milan, and Turin leading in hiring. The role outpaced artificial intelligence engineers, who came in second. Reservation agents, another travel-related position, ranked fourth. Sectors actively seeking these roles include hospitality, travel organization, and recreational facilities. Event specialists also featured prominently in various sectors like event services, consulting, and hospitality. For more details, visit www.linkedin.com.