Tendenze del mercato

📈 Tamburi Investment Partners (TIP) recorded a consolidated net profit of €65.9 million in the first nine months of 2025, up 50% from €43.9 million in 2024. The consolidated net assets reached €1.51 billion. The Alpitour operation by Asset Italia led to TIP holding over 90% of Alpitour's capital, with a €91 million investment. Alpitour’s revenues hit €1,511 million, an increase of 12.1% from the previous year.

📊 Domenico Pellegrino, CEO of Bluvacanze, discusses the 2025 fiscal year results, expressing satisfaction for meeting budget targets with progress in tour operations. The company, including brand Going, benefits from technological advancements. However, challenges persist in relationships with airlines in Italy, dominated by financial over commercial interests. Low-cost carriers, boosted by regional incentives, complicate distribution dialogues. A highlight includes winning the TTG Star ‘25 award, an unexpected recognition.

🌍 Secondo il rapporto trimestrale della Commissione Europea, nel 2023, il turismo europeo ha visto un aumento degli arrivi internazionali del 3% e dei pernottamenti del 2,7%. Nel 2025, la spesa totale dei visitatori crescerà del 9,9%. Malta (+12%), Cipro (+10%), Spagna (+4%) e Portogallo (+2%) hanno avuto ottimi risultati. Norvegia e Finlandia hanno visto un aumento del 14% ciascuna. Dai mercati a lungo raggio, il Giappone è aumentato del 24% e la Cina del 21%.

💸 Consumers in Europe are expected to increase spending by 3.1% year-on-year from November 1 to December 24, 2025, according to Mastercard's SpendingPulse data. Italian consumer spending is projected to rise by 2.1%. Hungary, Poland, Spain, and the Czech Republic anticipate the highest growth rates at 5.2%, 5%, 4.8%, and 4.6% respectively. Notably, Milano sees an 8.4% increase in flight bookings compared to last year. Travel trends show European travelers seeking warmer destinations, with Thailand and Egypt being popular.

🏠 L'Italia si conferma tra le principali mete del real estate di lusso per investitori internazionali secondo l'Osservatorio Luxforsale 2025. La domanda cresce grazie a eventi come il Giubileo 2025 e le Olimpiadi Milano-Cortina 2026. Gli utenti stranieri su Luxforsale raggiungono il 48%, con Indonesia (12,36%) in testa. Gli affitti di lusso offrono rendite tra il 4% e il 10%. Lombardia ha 1.036 immobili di pregio; Toscana ha 19 proprietà sopra i 10 milioni di euro.

🌏 Italian long-haul travel to Asia-Pacific is booming, with a 92% increase in flight bookings to Asia and 123% to China, according to Trip.com. Top destinations for 2025 include Tokyo, Bangkok, and Seoul. Inbound travel to Italy from Asia rises by 80%, with China leading. Travelers favor cultural hotspots like Rome and Milan. Chinese tourists prefer Milan, while other Asians prefer Rome. Key Asian sources include China, Japan, and Hong Kong.

European Travel Trends 🌍 73% of Europeans plan to travel between October 2025 and March 2026, consistent with last year. 63% intend to travel internationally this fall/winter, up 3%. 82% maintain or increase their travel budget. Financial constraints (36%) and lack of time (27%) are main travel obstacles. Nearly 45% will take one vacation in the next six months. Southern Europe attracts 52%, with Spain's popularity rising by 5 points. Air travel is preferred by 57% of travelers.

📅 European Travel Commission reports a 3% increase in international arrivals in Europe for Q3 2025, with overnight stays up 2.7%. Traveler spending is expected to rise by 9.9%, accounting for 3.1% of total consumer spending by year-end. Malta leads with a 12% rise in arrivals, followed by Cyprus at 10%. Japan's arrivals grow 24%, China 21%, and U.S. 5%, exceeding pre-pandemic levels by 35%. Europe's international arrivals are projected to increase by 6.8% in 2026.

🍷 In July 2025, Comité Champagne set yield at 9,000 kg/ha, the lowest in decades, signaling reduced demand and stock pressures. Global champagne shipments fell below 280 million bottles in 2024, with no recovery signs in 2025, particularly in France. Italian Prosecco gained double digits in France, showing changing consumer preferences. The usual year-end sales surge is uncertain, affected by cautious consumers and competitive alternatives. Champagne's response includes sustainability efforts and market diversification to adapt to shifting trends.

🌎 Quasi 80% degli italiani non ridurrà i viaggi nel 2026, con una media di cinque viaggi pianificati, secondo l'indagine Marriott Bonvoy. Italia è preferita dal 39% dei viaggiatori, seguita da Spagna (18%). Prenotazioni anticipate mediamente a tre mesi e mezzo. Lux-scaping e passion pursuits guidano nuove tendenze. 34% usa l'intelligenza artificiale per pianificare i viaggi. Country hopping in crescita, con Oslo e Muscat come destinazioni emergenti.