Innovazione

🍹 Rossi d'Asiago returns to the Roma Bar Show on May 26-27 at Palazzo dei Congressi, Rome. Stand B03 will feature a multisensory experience with bartenders Alessandro Mannoni and Pamela Dalla Costa. Highlights include Volare Liquori's 38 flavors, Kranebet Botanic Gin, and Antica Sambuca. Founded in 1868, the distillery celebrates its heritage using innovative technologies like Pro-Pour. Kranebet won World Best Gin at the World Liqueur Awards 2023, exemplifying the brand's blend of tradition and modern mixology.

🍴 Vicolungo The Style Outlets, managed by Neinver, partners with TheFork, marking TheFork's first collaboration with an Italian outlet. Visitors can reserve tables at outlets' restaurants via TheFork’s app or website. Users downloading TheFork app receive a voucher for use at Vicolungo bars and restaurants. Marco Cicchetti, Center Manager, highlights this partnership as a digital innovation enhancing the physical experience and strengthening their food and beverage strategy.

🍴 Vicolungo The Style Outlets partners with TheFork, the leading online restaurant reservation platform, marking TheFork's first collaboration with an Italian outlet. Visitors can now book tables at outlet restaurants via TheFork's app or website, and receive a special voucher for use in Vicolungo's dining establishments. Center Manager Marco Cicchetti highlights this as a strategic investment to enhance customer experience by integrating digital convenience.

💻 Formazione AI per 750 professionisti del turismo da Federturismo con il supporto di Google.org AI Opportunity Fund: Europa. Focus su imprenditori, lavoratori, studenti, donne, NEET, e comunità LGBTQ+. I corsi, online e in aula, trattano machine learning, AI generativa, e uso responsabile dell'AI. Oggi, prima lezione a Aeroporti di Roma. Marina Lalli sottolinea la digitalizzazione del settore per aziende piccole e medie, con il 33% delle aziende sperimentando AI per raccomandazioni personalizzate.

🌍 Italia.it, il sito di promozione turistica italiano, è stato il più visitato tra gli utenti europei, con 6,8 milioni di visite e 4,7 milioni di utenti unici nell'ultimo trimestre. Il ministro del Turismo, Daniela Santanchè, ha annunciato un piano per sviluppare il 96% del territorio nazionale ancora poco visitato. Il turismo nautico ha visto 25 porti con Wi-Fi gratuito, registrando 563.000 accessi da marzo 2024 a gennaio 2025, con un investimento di 5 milioni di euro.

✈ IATA predicts air travel passengers will double by 2041, posing challenges for airports. IATA's report, "Unlocking the Future," outlines three keys to address this: digital identities for biometric verification, obtaining travel authorizations online pre-departure, and achieving contactless journeys. Innovations like online check-ins and self-service kiosks are seen as fragmented. The goal is full automation to prioritize convenience and speed, crucial for managing increased traffic and preventing congestion.

✈️ IATA projects air travel passenger numbers to double by 2041, posing both opportunities and challenges for the aviation sector. To address rising congestion, IATA's "Unlocking the Future" report highlights three crucial areas: digital identity verification, pre-departure travel authorizations, and contactless travel procedures. These steps aim to streamline airport processes as convenience and speed become top priorities for travelers. The transition involves biometric verification, online applications, and reducing traditional boarding pass usage.

🛩 Cathay Pacific Vice President Paul Johannes highlights the revamped lounge, The Bridge, at Hong Kong's hub. It features an anthropocentric design with cherry wood, granite, and travertine decor, enhancing pre-flight relaxation. The lounge includes biometric check-in, two dining areas with Chinese and international dishes, and the famous Noodle Bar. Exclusive areas cater to First Class and Cathay Diamond members. Continuous improvements aim to offer impeccable service throughout the journey.

✈️ IATA predicts air travelers will double by 2041, posing challenges for airports. To adapt, IATA's "Unlocking the Future" report suggests three key steps: digitizing passenger identity verification, obtaining travel authorizations online before departure, and enabling contactless travel with biometric checkpoints. These changes aim to enhance efficiency and reduce congestion, as online check-in and self-service kiosks have proven insufficient. Embracing automation is crucial to managing increased travel demand.

🚌 FlixBus launches FlixPortal on 50 buses, enhancing digital offerings with a QR code and Wi-Fi access, aiming for expansion. FlixPod, a podcast developed with On Road Mag and hosted by Paolo Barilari, joins with 20 original contents available in Italian and English. FlixPod's first episode examines inadequate bus stations. These initiatives, including FlixTalk, strengthen passenger interaction and discuss mobility themes, marking FlixBus’s 10-year Italian presence.