Innovazione

💻 Cristina Mottironi, at the Welcome Travel Group annual event in November 2025, discussed the future of travel intermediation. She emphasized the shift from volume to value in tourism, highlighting the growing complexity and interdependence in the industry. With AI influencing inspiration and personalization, she stressed the importance of human-to-human interactions and the need to rethink skills to build trust and value in customer relationships.

🍳 Tecnoinox, a company from Porcia (PN) with 40+ years in the Horeca industry, introduces ITINERIS, a mobile professional kitchen for outdoor events and showcooking. ITINERIS uses T74 modular technology, allowing chefs to combine up to four functions, including a refrigerated base. This customizable, transportable kitchen ensures high performance and aesthetic appeal, enhancing outdoor culinary experiences without logistical issues. ITINERIS can be tailored in colors to match brand identity or event aesthetics.

🛡️ Arsenale Spa's 'Dream of the Desert', the first ultra-luxury Italian train, begins pre-reservations for its Saudi Arabian journey starting late 2026. The train, running 1,300 km from Riyadh to the north, features five themed itineraries, 31 suites, and two royal suites for 66 passengers. Announced at Tourise, Arsenale signed agreements with Saudi Tourism Authority and Tourism Development Fund, fostering Italian-Saudi collaboration in luxury tourism development through strategic partnerships.

✈️ McKinsey & Company reveals that regional aviation is transforming post-pandemic. By 2025, narrowbody aircraft flights will increase by 19% over 2019. The sector boasts 6,000 aircraft, with 40% in North America, 23% in Asia-Pacific, and 20% in Europe, accounting for 9.3 million annual flights. These aircraft, offering a 15% reduction in fuel usage per seat-kilometer, aid in decongesting major hubs and support point-to-point travel with cost-effective and stable investments.

🛫 Chris Sanderson, cofounder of The Future Laboratory, at the Tourism Summit in Riyadh, forecasts ten innovations set to redefine tourism by 2040. By 2031, AI will plan hyper-personalized trips in real-time. Biometric travel starts in 2032, with facial recognition as passports. Cryptocurrencies reshape tourism in 2033, while real-time translation tech arrives in 2034. Digital passports and carbon budgets emerge by 2035. From 2036 to 2040, expect virtual reality travel, digital city twins, passenger drones, supersonic jets, and sustainable aviation.

💻 Host 2025, featuring Luca Creti, Sales Director Italy for Rancilio Group, took place showcasing Rancilio, Rancilio Specialty, and Egro brands. Workshops on sensory analysis highlighted the unique experience offered by Rancilio Specialty. The Classe 5 model was upgraded with a dedicated group timer. A standout innovation was the Kitchen Connect system, enabling integrated machine management for improved efficiency and operational monitoring in larger enterprises.

🌱 Colorado State University study (2025–11) in *Environmental Research Letters* evaluated stratospheric aerosol injection (SAI) effects on agriculture across 18 regions (2036–2045). Scenarios: SSP2-4.5 (no SAI) and ARISE-1.5/1.0 (SAI to limit warming to +1.5°C/+1.0°C). SAI cooling benefits were limited: 6 of 18 areas improved, others faced unpredictable changes. Southern Spain's grapevines benefited; Brazil's coffee faced mixed outcomes; Cameroon saw positive cocoa potential. France's wine export revenue varied by $60 billion between scenarios.

📅 August 2025, London: Simone Large, Head of Direct Supply at Emerging Travel Group, reports a 40% annual increase in directly connected properties, now totaling 220,000. The group, which includes RateHawk and ZenHotels, integrates with Simple Booking for streamlined hotel connections. From January to August 2025, bookings rose 25%, driven by a 30% growth in B2B customers. Popular Italian destinations include Rome, Milan, and Venice, with coastal and cultural cities chosen by travel agencies and direct tourists, respectively.

🔑 Automatizzazione totale è ora possibile grazie agli smart lock. Quando? Durante il check-in e check-out. Dove? In strutture con smart lock. Chi riceve un codice temporaneo? Gli ospiti. Come? Il sistema lo invia via SMS o email. Cosa succede all'arrivo? Gli ospiti accedono autonomamente. E al check-out? Il codice viene disattivato automaticamente. Questo processo semplifica l'esperienza degli ospiti, eliminando la necessità di interazioni fisiche per l'accesso.

📈 Il 9 novembre, a Riad, il ministro del Turismo Daniela Santanchè ha partecipato alla ventiseiesima sessione dell’Assemblea Generale di UN Tourism, discutendo l'importanza dell'intelligenza artificiale nel turismo. La missione includeva aziende italiane come ITA e MSC Crociere. Nel primo semestre del 2025, il saldo commerciale Italia-Arabia Saudita ha raggiunto 966 milioni di euro. Nel 2024, i turisti sauditi in Italia hanno speso oltre mezzo miliardo di euro, con un incremento del 65% in presenze rispetto al 2023.