Grapur e Genevitis: le innovazioni di Mack & Schühle Italia al Vinitaly 2025
🍷 Mack & Schühle Italia, a wine production and distribution company, showcases innovative projects Grapur and Genevitis at the 57th Vinitaly. Grapur, with a 9% alcohol content, is environmentally friendly and meets organic and vegan standards, featuring lightweight "Bordolese AIR" bottles from Verallia, "Nomacorc Ocean" closures, and "Ocean Action" labels using coastal plastic waste. Over 5,000 partner farmers cultivate wine grapes on more than 30,000 hectares for Genevitis, emphasizing regional Italian wine excellence and community support. Mack & Schühle Italia will host "Wine in Transition: embracing change in a dynamic industry" on April 6 at 14:00.
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