Distribuzione e Revenue

💸 GDF Hotel closed 2024 with a turnover of €37,253 million, over 10% increase from the previous year. The average daily rate (ADR) rose by 3.5%, and EBITDA grew by 17.6% compared to 2023. Guido Della Frera, the founder and president, anticipates surpassing €51 million in turnover in 2025, with ADR and revPar growing over 6.5% and 10%, respectively.

🏖 European Travel Commission's research finds Europeans planning longer stays with higher budgets despite a 3% drop in overall travel intent to 72%. Top travel intent countries include Poland (80%), the UK (79%), Netherlands and Spain (75%), Italy (73%), while France (65%), Belgium (68%), Austria and Switzerland (69%), and Germany (70%) are less inclined. Interest in Eastern Europe rises by 3%, while Mediterranean destinations see an 8% dip in popularity. From April to September 2025, 27% plan three or more trips, an increase of 6%, and 42% aim for 7-12 night holidays, up by 11%. Budgets are rising, with 30% expecting to spend €1,501-2,500, up by 7%, and 17% over €2,500. Inflation cost concerns fall from 23% to 17% annually, and personal finance worries drop to 14%, down by 3%. Spending priorities are accommodation (27%), food and drinks (20%), and activities (16%), with younger travelers favoring shopping (15%) and luxury experiences (11%). Southern and Mediterranean Europe remain popular, but interest is declining as travelers seek alternative destinations, with Austria, Bosnia-Herzegovina, Albania, Belgium, and Bulgaria noticing a ~1% rise in interest. Established destinations attract 53% of vacationers, while 35% prefer

📢 CRM and Marketing Automation integration enhances guest management, increases bookings, automates repetitive tasks, improves communication, and optimizes revenue for hoteliers. Integrating with a Property Management System (PMS) centralizes guest information, streamlining operations and personalizing experiences. Monitoring KPIs like campaign engagement, conversion rates, retention rates, and Customer Lifetime Value (CLV) is crucial for assessing the effectiveness of these integrated systems in the competitive hospitality industry.

🏖️ Spring-Summer 2025 travel in Europe exceeds expectations: 30% of Europeans plan to spend between €1,500 and €2,500 per package, with 17% willing to spend more. The European Travel Commission notes a 6% increase in those planning three or more trips, now at 27%, and a significant 11% rise in individuals opting for 7 to 12-night stays (42% in total). Popular destinations include Southern Europe and the Mediterranean (41%), with interest growing in lesser-visited countries like Bosnia-Herzegovina, Albania, Bulgaria, Belgium, and Austria.

🌊 MareItalia faces competition from the Red Sea's resurgence. TTG Italy's April edition, distributed from April 28, 2025, discusses the pivotal role of cost-value in tourism. Ota Viaggi succeeds in summer bookings without complaints, while Valtur updates its packages for flexibility. ENIT's Alessandra Priante emphasizes collaboration for evolving foreign demand, noting luxury segments with high-end villas and resorts will grow. The market must also contend with Egypt's success and concerns of overtourism and expensive flights.

🌍 Moldova's 'Tree of Life 2025' tourism promotion benefits from its diaspora's updates, ensuring 1.2 million international tourists in Q1, up 11% from 2024, unaffected by crises in neighboring Ukraine and Romania. Italians are the second-largest tourist group behind Romanians. Elena Stepanov notes organized tourism from Italy grew by 13.5% in 2024 with 9,200 arrivals. Chișinău will become the 'Global Capital of Vine and Wine' on June 16, coinciding with the 46th World Congress of Vine and Wine. Moldova's Wine Routes, awarded the Iter Vitis Award 2024, top national attractions. Wizz Air's 2023 flights from Rome and Milan bolster Chișinău as a year-round city break and medical tourism destination. Over 55 rural B&Bs, including the new Hill and Valley in Codru, encourage week-long stays, with the 156 km Stâncile Prutulu Ecotourism Route offering hiking, cycling, and cultural tourism.

🏨 Over 1.7 million passengers expected at Leonardo da Vinci-Fiumicino Airport from Easter until April 27, coinciding with the Liberation Day holiday. Daily traveler average exceeds 150,000, with peaks of 170,000. Popular European destinations include Spain, France, and the UK. The US and Canada lead intercontinental preferences. Full bookings to Sicily and Sardinia highlight national travel trends for both domestic and international tourists. For more information, visit www.adr.it.

🏖 Italy's tourism balance of payments in January 2025 recorded a surplus of €0.3 billion, matching January 2024's figure. Tourism revenue and expenditure grew by approximately 6%, reaching €2.9 billion and €2.6 billion respectively. Over the three months ending in January 2025, there was a modest increase in revenue (1%) and a marginal rise in expenditure (0.3%) compared to the same period in 2024. EU travelers' spending rose by 3.4%, while non-EU spending fell by 1.3%. Italian spending abroad grew in EU countries but dropped in non-EU destinations by 2.5% and -1.2%, respectively.

🏠 Italian hospitality businesses report nearly 60% room occupancy for Easter, with over 670,000 rooms sold generating €128 million. Notable booking trends for slow tourism areas exceed 70% occupancy, with a 10% increase over 2024. Art cities reach 63.9% occupancy, mountain destinations 61.3%, and spa towns 59.6%. Advance sales for spring holidays are promising: 57% for April 25th and 55% for May 1st. Foreign tourism contributes to this surge, with a forecasted 4.5% increase in airport arrivals from March to May 2025 compared to the same period in 2024 (6,826,831 vs 6,534,725; 96% leisure). The top five markets for holiday travel to Italy are the UK (15.1%), Germany (10.3%), the USA (8.7%), France (8.8%), and Spain (7.7%). Approximately 10% of departures to Italy are around April 17th, reflecting the country's strong tourist appeal. Summer 2025 bookings indicate 60% room sales for June, 64.8% for July, and 65.4% for August, with expectations to rise as the season approaches.

💸 Ryanair CEO Michael O'Leary locked in fuel prices at $60 per barrel for the next two years in April, at the peak of fare battles, allowing the Irish airline to potentially lower prices. Despite Trump's 90-day tariff delay for all but China causing oil prices to rise, Ryanair had already secured the deal. With guaranteed prices, O'Leary believes Ryanair can reduce fares and gain more customers. During the Ukraine conflict, Ryanair saved €1.4 billion due to low-cost fuel when prices had spiked to $100 per barrel. However, Ryanair's strategy carries risks if oil prices fall below $60, as losses may occur, demonstrated when Ryanair lost money during the pandemic as the dollar weakened.