Conferenze e Fiere

🎢 Costa Crociere launches a new campaign celebrating summer sea vacations with a spotlight on star chef Bruno Barbieri, starting on TV April 27 with 30 and 15-second ads. The Sea and Land itineraries featured in the campaign offer novel experiences blending sea and land, as part of the Speechless platform countering the summer FOMO (Fear Of Missing Out) and speaking to those seeking a complete vacation without compromises. Giovanna Loi, VP of Marketing, emphasizes the blend of emotion, discovery, and relaxation, while the campaign also reaches France with an omnichannel media plan.

🚀 Going Tour Operator increases scheduled direct flights for summer to the Mediterranean and Red Sea destinations, including Sharm el Sheikh, Marsa Matrouh, Crete, and Rhodes, served by nine Italian airports until November. Flights to Sharm depart on Saturdays from Bologna, Bergamo Orio al Serio, and Verona (26 July-6 September); Sundays from Naples and Catania (20 July-2 November); Saturdays and Sundays from Rome Fiumicino and Milan Malpensa; Tuesdays from Pisa (5-26 August); and Mondays from Palermo (21 July-26 October, Sundays from 14 September). Accommodation includes the Sunrise Diamond Beach Resort in Sharm. Flights to Rhodes from Naples (Sundays, June-end of September) and from Fiumicino and Malpensa (Saturdays); to Marsa Matrouh (Tuesdays, May-end of September) from Fiumicino, Bologna, Bergamo Orio al Serio, Malpensa, and Verona; and to Crete (Saturdays, June-end of September) from Fiumicino and Malpensa (Saturdays and Sundays). Agencies can manage bookings through the B2B platform Going4You, with a multilingual support team available 24/7.

🏕 Silversea launches its largest Mediterranean season with Silver Ray departing from Lisbon on April 15. Five ships will embark on 71 voyages, exploring 95 destinations by the end of 2025. For the first time, Silversea will host guests throughout the winter season, with Silver Muse remaining in the region until November 2026. Bert Hernandez, President of Silversea, highlights the Mediterranean's rich cultural experiences. Key destinations include Saint Tropez, Seville, Sète, Monopoli, and Menton, accessible from April 2025 to November 2026.

🌊 The Waldorf Astoria Nile River Experience, a collaboration between Hilton and Middle East For Nile Cruisers, offers 4 and 6-night itineraries between Luxor and Aswan with private docks. It features five decks, 29 suites with stunning views, a fitness center, spa, and various dining experiences including the iconic Peacock Alley. Dino Michael of Hilton Luxury Brands highlighted the brand's global expansion with upcoming openings in New York, Osaka, Costa Rica, and other locations. The Egypt experience launches next year.

📖 Gruppo Milo unveils "Centoventicinque," a new 125-gram single-serving fresh pasta line, at TuttoFood 2025 from May 5-8 in Rho-Fieramilano. Made with 100% Apulian wheat, the product targets singles, couples, and waste-conscious consumers. The "Centoventicinque" range, featuring orecchiette, trofiette, and egg tagliatelle, expands with strozzapreti and soon fettuccine, packaged in a premium, modern design. Gruppo Milo's CEO, Giuseppe Milo, outlines a 2025 strategy for international consolidation and expansion into high-potential markets.

🍳 At Tuttofood 2025 in Milan from May 5-8, Gruppo Bauli will showcase Bauli and Motta brands, presenting Pandorì Bauli and a new version for out-of-home market. The event features Bauli FREE for special dietary needs and a Motta Christmas line by Chef Bruno Barbieri, including unique savory Panettoni. CEO Fabio Di Giammarco will unveil Motta's new range on May 5 at 16:30. The fair also includes tastings and the Minuto Bauli dessert experience.

🏖 Obiettivo X, from 16 to 18 May at Marina Resort Garden & Beach in Sardinia, is the fifth edition organized by Ota Viaggi with over 280 travel agencies. Sponsored by Enit and Regione Sardegna, it aims to tackle future challenges through training, networking, and innovation. Major partners include Msc Crociere, Trenitalia, Volonline Group, and Idee per Viaggiare, emphasizing collaboration for a sustainable and competitive Italian tourism sector.

🍽 Sole Ricevimenti partners with Michelin-starred chef Paolo Gramaglia, enhancing high-level event organization with stellar gastronomy. CEO Leonardo Campagna formalizes the collaboration aimed at delivering unforgettable, emotionally charged, and authentic events. The offering transcends traditional catering, offering a sensory journey through Italian culinary narratives and refined setups, set in the South of Italy's most exclusive locales such as the Neapolitan coast, Amalfi Coast, Sorrento Peninsula, and the Campi Flegrei area.