Aperture

🏠 In Milan, Rocco Forte Hotels introduces 11 luxury apartments at 46 Via Manzoni, combining contemporary luxury with timeless Italian style. Charles Forte highlights the privacy and premium experience in response to market demand, following the success in Rome. The residences feature concierge, valet parking, a dedicated chef, exclusive gym, and are designed by Lady Olga Polizzi with architects Paolo Moschino and Philip Vergeylen. Available with one to three bedrooms, the residences reflect iconic Milanese neighborhoods—Brera, Duomo, Isola, and Tortona—within a 19th-century building offering classic and contemporary elements.

⛰ The Six Senses Telluride, set to open in 2028 in Colorado's San Juan Mountains, will feature 77 rooms and 24 branded residences with LEED Silver certification. Vault Design used natural materials for construction, and Rose Ink Workshop designed the interiors. The resort will include a gym, cinema, game room, food & beverage options like Omakase Dining, a rooftop venue with a pool, commercial spaces, and a conference area. It marks IHG Hotel & Resorts' first luxury property in North America's Mountain West.

🏡 Ruby Hotels opens its 19th property, Ruby Bea Hotel & Bar, in Florence's Ponte Rosso area, marking its debut in Italy. The hotel, inspired by the Italian Renaissance, spans 5,292 square meters with 118 rooms, including unique maisonette-style layouts of 43 square meters. Ruby Bea offers five different room categories and features a philosophy of "Lean Luxury." Ruby Dante Workspaces, the brand's eighth co-working space and third combined with a Ruby Hotel, provides 36 workspaces over 247 square meters, with options ranging from hot desks to private offices and a meeting room for up to ten people.

🏖️ Azemar launched the Bawe Island resort near Zanzibar's capital, Stone Town, accessible by a 15-minute speedboat ride. The resort opened during the summer and features 70 luxury villas ranging from 200 to 500 square meters, each with a private pool, large garden, sea view, and outdoor Maldivian-inspired bathrooms with Villeroy & Boch fixtures and Dyson hairdryers. Amenities include 4 à la carte restaurants, a large miniclub, the Rebirth spa, diving and watersports centers, tennis and padel courts, gym, and yoga spaces.

🏠 Radisson Hotel Group doubles presence in France with a new hotel opening in Reims, Champagne region. The hotel features 102 rooms, including junior suites. Tom Flanagan Karttunen, area senior vice president Northern & Western Europe at Radisson Hotel Group, marks this as a milestone in the brand's expansion effort. The facility offers three event spaces with natural light, modern amenities for up to 80 guests, and a 24/7 fitness center with state-of-the-art equipment and views of the Reims Arena.

🏨 Accor's Handwritten Collection is expanding in Europe with upcoming openings in Tirana, Nicosia, Duesseldorf, Bucarest, Zeeland, and Vielsalm. Philippe Bijaoui, Accor's chief development officer, attributes its success to the brand's appeal to travelers seeking unique experiences and to independent hoteliers valuing the partnership with a trusted international brand. The collection has seen rapid growth with 17 hotels launched last year, 25 in development, and around 150 projects in negotiation.

📍 The first five-star hotel in Ponte di Legno and Valcamonica is set to be constructed after receiving final authorization, with work expected to start next spring, announced entrepreneur Alessandro Pietta. The luxury hotel, rising from the former Alla Cascata residence, will feature roughly seventy rooms and is part of a project including two more residential interventions. These developments will benefit from incentive schemes promoting hospitality ventures in the region.

🌊 Royal Caribbean International's "Star of the Seas" offers 7-night Caribbean cruises from Port Canaveral, Florida starting August 2025. Features include six water slides at "Category 6" park, seven pools, and the adult-only infinity pool "Hideaway." Michael Bayley, the company's president, highlights Miami and Port Canaveral as diverse vacation hubs combining beach, resort, and theme park experiences. Star of the Seas has eight distinct neighborhoods with dining and live entertainment. "Utopia of the Seas" joins Star at Port Canaveral by next summer, offering Caribbean vacations, 3-night weekends, or 4-night Bahamas escapes. The Royal Beach Club Paradise Island in the Bahamas will open by late 2025, enhancing Royal Caribbean's destination offerings.

🏡 In Florence, 1,100 luxury hotel rooms will be added within a year, with the first investment being the Ruby Hotel, which opened three weeks ago featuring 118 rooms and a 24-hour bar. The W Hotel by Marriot, with 120 luxury rooms including suites, and the Auberge Resorts Collection, adding 82 rooms and suites in a 16th-century complex, are both set to open within the year. The Hoxton Hotel will offer 161 rooms, and by early 2025, Tsh (formerly the Student Hotel) will feature 550 rooms. Finally, by 2025, the first Baccarat Hotel in Italy is expected to launch with 75 luxury rooms.

🏦 In Rome, over 1,500 new luxury segment rooms will be added with the opening of at least 14 high-end hotels. Luxury accommodations represent only 9% of Rome's total room offerings but saw a 30% increase in the number of properties sold from 2018 to 2023. A record €412 million was invested in 2023. Tourism in the capital generated €8.5 billion in distributed wealth last year. Investments include significant renovations, benefiting the Made in Italy brand and attracting younger, high-spending clients, potentially narrowing the gap with cities like Paris and London.