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Sostenibile e in presenza, così cambia il business travel L’analisi di Booking.com

🏢 Booking.com's 2025 Business Travel Forecast highlights a shift towards sustainability, with rail and road transport favored over air for short distances due to trains being 12 times more environmentally efficient. Post-pandemic trends show a 59% increase in in-person meetings among corporate travel buyers since Q4 2024. AI generative technology is on the rise, offering virtual travel assistants for more efficient trip planning. Tools like Mindtrip and DeepL assist in itinerary creation and real-time modifications, while immersive virtual experiences are replacing photos in hotel selection, with an expected increase in 2025.
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Piano Saf Ue, i vettori: “Obiettivi irraggiungibili”

✈ At the Brussels Aviation Summit, CEOs of Ryanair, IAG, Lufthansa, and Air France-KLM criticized the EU's ReFuel legislation for failing to ensure market conditions for sustainable aviation fuel (SAF). A report by Boston Consulting Group forecasts up to a 45% SAF supply shortage and 30% biofuel shortage by 2030. Airlines are mandated to use a 2% SAF quota by 2025, rising to 6% by 2030, aiming for 70% by 2050. IATA predicts a $3.8 billion increase in SAF costs for 2023, double the $1.7 billion in 2024 for 1 million tonnes of SAF.
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