Tendenze del mercato

📃 2025, Sicilia, luxury travelers seek less "wow" and more meaning. Joseph Pine and James Gilmore’s Experience Economy, born in the 1990s, loses strength. Luxury now focuses on "micro moments" over grand experiences. The shift emphasizes presence, intuitiveness, and individual recognition, rather than performance. No algorithms can replace human-centric intuition. Future luxury hinges on emotional attunement, fostering unique, unreplicable experiences through subtle, human interaction. This evolution highlights a sustainable and respectful approach to luxury.

🗺 Nel 2026, il mercato alberghiero italiano bilancia al 50% i segmenti corporate e leisure. Focus su Sicilia, Puglia, Sardegna e Costiera Amalfitana per il turismo leisure. La stagionalità si riduce, con città come Roma e Milano che mantengono una domanda continua. Leonardo Hotels enfatizza qualità uniforme in brand come NYX e Royal, e partecipa a eventi MICE per migliorare le relazioni. Personalizzazione e riconoscibilità sono centrali per fidelizzare i clienti.

🏨 Perdormire Hotel and ovre.design® collaborate on the renovation of Hotel La Rosetta in Perugia, Italy—Umbria’s first Hilton Tapestry Collection hotel. The project incorporates customized furniture solutions inspired by local art. Key elements include the Naim sofa bed, which converts into a comfortable bed with a 14 cm Vieste mattress, and the Mirò daybed. Perdormire Hotel offers customizable, fire-resistant 1IM fabrics, enhancing design identity with durable, anti-abrasion materials.