Massa, Msc: “Siamo nella partita per gli Stati Uniti”
🚢 MSC Cruise Division, led by Leonardo Massa as Vice President for Southern Europe, competes with Royal Caribbean and Carnival Group. The company is expanding in the USA with the launch of the World America ship in April 2025 and the opening of a new cruise terminal in Miami by summer, involving a €400 million investment with Fincantieri. MSC has 2 brands across 3 market segments: traditional cruises, MSC Yacht Club for upscale clients, and Explora Journey for luxury.
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