Innovazione

🍮 Modecor, at Sigep Rimini, unveiled innovations like DecorStickers, edible decorations with transparent backgrounds for glazed surfaces, and transfer sheets for direct baking decoration. Each pack offers a QR code tutorial with six seasonal patterns. IcingTube, a sugar-based product, comes in red, gold, and white for precision decorating. RevoPrint, a vanilla-scented sheet, ensures double-sided printing. Modecor's partnership with THUN introduces chocolate and sugar decorations for special occasions like Valentine's, weddings, and births.

🗺️ Nuova release di Naar Bespoke Travel: da ieri, il sito per agenzie di viaggio è online con un travel planner avanzato, una gestione del carrello ottimizzata con barra di stato in tempo reale e un sistema di navigazione semplificato. Frederic Naar, fondatore e presidente, sottolinea l'evoluzione strategica con un look contemporaneo e funzionale, mirata a facilitare la pianificazione dei viaggi e garantire eccellenza tecnologica e di servizio.

🌍 Fascinating updates from Naar Bespoke Travel! Their newly launched website, available as of yesterday, enhances travel planning for agencies with features like an advanced travel planner, real-time status bar, and simplified navigation. Redesigned with a fresh, contemporary look, the site offers a vertical menu and improved cart page for transparent booking. Frederic Naar, founder and president, highlights the strategic evolution to ensure technological excellence and enhance user experience.

📰 Cristian Gabriele, director of Fruit InViaggi Group, predicts that in 10 years, tour operators will transform from service intermediaries to travel experience curators. Technology will enhance human emotions without replacing them, leading to more efficient business models. This shift, driven by consumer awareness and tech evolution, will streamline operations and emphasize professionalism and responsibility in value delivery.

📢 OpenAI started testing ads in ChatGPT for U.S. users on Free and Go plans in 2026. Ads appear at responses' end, labeled as sponsored, relevant to the conversation, and not visible to under-18s. This strategic shift offers hotels a chance for visibility during user travel planning. Ads won't interrupt or appear in sensitive topics. As opposed to Google Ads, ChatGPT ads integrate into conversations, focusing on user intent without disrupting the experience.

🍦 SIGEP 2026 highlighted wellness as a key consumer choice criterion. Unigrà and Martini Professional showcased innovative solutions like plant-based and sugar-free products, inclusive bakery, and efficient production processes. Notable offerings included Orasì Zer’Ho, a 100% plant-based liquid, and Gran Caravella Nutix. Martini Frozen expanded its bakery range, adding plant-based croissants and muffins. Educational sessions focused on chocolate, plant-based, sugar-free, and gluten-free trends, reinforcing SIGEP's role as a key industry observer.

🥗 In 2026, Italians focus on home cooking, with 70% maintaining food spending levels and 20% planning increases. A health trend sees purchases of preservative-free foods growing by 21 percentage points, sugar-reduced by 18, and fat-reduced by 15. Consumers prioritize fruits, vegetables, and fish over red meats and cold cuts, which drop by 21 and 28 points. Despite a challenging economy, Istat predicts a modest 0.9% consumption growth, mainly driven by necessary spending and rising utility costs.

🏢 S4BT-Solutions for Business Travel launched Trevium, a new financial platform for the business travel sector, integrating centralized payments, invoice automation, validation, reconciliation, VAT recovery, and reporting. CEO Ziad Minkara emphasizes Trevium's role in addressing inefficient financial management in high-volume transactions. With API-first architecture and AI, Trevium seamlessly integrates with existing systems, reducing manual tasks and enhancing accuracy and efficiency in real-time.

🥛 Brazzale gained recognition at SIGEP 2026 for its commitment to quality ingredients, especially with Nic and Mo. Held in the Pastry & Bakery pavilion, the event highlighted products like Burro Fratelli Brazzale. Esteemed chefs Ernst Knam and Iginio Massari praised the products. Nic, a multifunctional dairy cream, and Mo, a cheese blend for pizza, were noted innovations. The event featured a Vanvitiello food truck using Brazzale products, underscoring the company's influence in the culinary world.

🍞 SIGEP Rimini hosts a bakery sector debate led by ASSITOL's Sugar Yeast Group. Key figures include Carlotta Trucillo of ASSITOL, Antonio Tassone of ASSIPAN, and Valentino Tafuri of In Cibum. Challenges: economic sustainability and work-life balance. Proposed solutions involve training and embracing technology. The need for entrepreneurial skills and digital communication, such as the "welovelievito.it" campaign, is highlighted to attract new bakers and educate consumers on bread's value. Bakery bistros and a unified bakery industry project are the future.