Iniziativa eco-responsabile e CSR

💰 Banca Ifigest granted a €5.5 million loan, guaranteed by SACE, to Poke House to support its strategic development plan started in 2019. Poke House, founded in 2018 in Milan, has opened over 160 stores in 9 countries. In 2022, it was recognized as a Società Benefit for promoting healthy eating and well-being. In July 2024, Banca Ifigest merged with L&B Partners, creating a green-oriented banking group with about €5 billion in managed assets, providing structured finance, M&A, debt advisory, wealth, and asset management services. Poke House aims to continue its international growth with this support, in line with its 2024-2027 industrial plan. SACE has been supporting Italian businesses for over 45 years and operates in 14 countries, with a portfolio worth €260 billion, aiding around 50,000 companies.

☕ Caffè Moak introduces a limited edition blend named after founder Giovanni Spadola, celebrating company values and history since 1967. The blend features three premium washed coffee varieties from Ethiopia, Guatemala, and India, with a dominant Colombian coffee from the Women’s Coffee Project. It is presented in a 100g tin as a tribute to Spadola’s dream, now realized by his son Alessandro. The limited edition blend will be gifted to horeca clients and sold in small quantities online until stocks last.

🍕 At La Fenice Pizzeria Contemporanea in Pistoia, chef Manuel Maiorano adopts a sustainable approach to kitchen waste by transforming leftovers like eggplant skins into gourmet resources for pizzas and appetizers. Excess dough is repurposed into tastings, homemade breadsticks, or light focaccia bases. This ethos showcases how gourmet dining can embrace sustainability, reducing food waste and inspiring creative culinary experimentation.

🌱 Sustainable tourism is growing, and eco-friendly hotels are becoming a popular choice for travelers. Digital marketing strategies tailored to promote eco-friendly initiatives can increase online visibility and market position. Key tips include creating a website that highlights sustainability, storytelling on social media, targeted search and display advertising campaigns, optimizing Google My Business for eco-hotels, offering eco-sustainable packages, personalizing booking engine offers, and utilizing influencer marketing. These efforts can make an eco-hotel an irresistible destination for eco-conscious travelers.

❄ Apt Madonna di Campiglio plans an early ski season start on November 16, despite a warm winter hindering snow cannon use; full opening is set for November 29. Livigno is snowless with freezing levels at 3,700 meters, while snow is present at 3,466 meters on Monte Bianco with Skyway reopening on November 29. Courmayeur Mont Blanc Funivie and Dolomiti Superski, opening traditionally on the last Saturday of November, also rely on costly snow cannons. Vialattea's skipass pre-sale has been affected by the warmth.

🥝 Fresh Del Monte, after partnering with Disney for "Inside Out 2," collaborates with Miraculous Corp for a limited edition kiwi season featuring Miraculous™. From November 4th to January 31st, an Italian exclusive contest "Gioca e Vinci con Del Monte" is active in partnership with PLAYMOBIL and Nutribullet, offering prizes like Nutribullet blenders and PLAYMOBIL toys. The campaign, aimed at promoting a healthy lifestyle and fresh fruit consumption across all ages, includes digital campaigns, social media promotions, in-store activities, influencer partnerships, and highlights the nutritional benefits of the kiwi varieties. Fresh Del Monte Produce Inc., with over 135 years of history under the DEL MONTE® brand, has been recognized by Newsweek and Humankind Investments for its reliability and positive impact.

☕ The Ernesto Illy International Coffee Award 2024 will be decided on November 12 in New York, with a jury including renowned chef Massimo Bottura and two other Michelin-starred chefs, Viki Geunes and Felipe Rodriguez. 27 coffee producers from nine countries including Brazil and Ethiopia are finalists. Illycaffè, founded in 1933, is an Italian family business that selects only 1% of the best Arabica beans. In 2023, illycaffè had a consolidated turnover of €595.1 million with 159 brand stores in 30 countries.

🌾 Molini Pivetti S.p.A., an Italian flour production company, partners with Yara Italia S.p.A. for sustainable wheat supply chain, Campi Protetti Pivetti. They aim to improve sustainability using digital tools and low-carbon fertilizers. The 100% Emilian supply chain project, established in 2016, ensures quality and traceability with advanced agricultural practices in Bologna, Modena, and Ferrara. Gran Riserva flour line is CSQA certified and partly "Sustainable" since 2022. A renewable three-year plan includes educational meetings, carbon footprint analysis, personalized nutritional plans, and N Tester devices for optimized fertilization.

🌲 Residenza Khaddiuggia, managed by nearly octogenarian Manila Foresti Sancinelli, is the first Italian enterprise to join the Top 100 Stories list from Green Destinations. The competition showcases 100 exemplary destinations and businesses addressing environmental, social, and economic challenges to promote responsible travel experiences. Residenza Khaddiuggia, located on the island of Pantelleria, achieved second-level (Silver) certification and has been recognized for its innovative, original, and replicable model of eco-friendly hospitality. The business stood out for involving local producers and guests in a network that fosters both a circular economy and more humane, empathetic tourism, as well as intergenerational collaboration with IATH Academy Lake Como students. Concetta D’Emma, Italy's Green Destinations representative, played a key role in this achievement, promoting Italian tourism stories of passion, sacrifice, and resilience.

💧 Acqua Minerale San Benedetto confirmed as the official sponsor for Corsa dei Santi 2024, to be held on November 1st in Rome, marking the 16th edition. The event, organized by ACSI Italia Atletica under Prime Time Promotions, features a 10 km competitive run and a non-competitive path, starting from Piazza Pio XII. San Benedetto will provide participants with 0.5L Ecogreen bottled water from their “CO₂ Zero Impact” line. Founded in 1956, the company is present in 100 countries and leads Italy's non-alcoholic beverage market according to 2023 GlobalData stats.