Iniziativa eco-responsabile e CSR

🍎 Zespri® and Sinclair launched the first compostable fruit sticker for home use, enhancing sustainability and traceability. In Italy, Zespri promoted this innovation through a campaign in Milan with large billboards from May 16. Key locations included Via Tivoli until May 31 and Via Canonica until June 15. The T55 sticker, certified by TÜV Austria, ABA, and DIN CERTCO, adheres well and is biodegradable, aligning with Zespri's environmental goals involving 4,300 global growers.

📓 A recent Lancet study highlights concerns over continuous economic growth in high-income countries, suggesting it's not always socially beneficial or sustainable. It proposes using the Genuine Progress Indicator (GPI) over GDP, focusing on environmental costs and inequality. In tourism, this could mean shifting from purely quantitative metrics to qualitative ones, emphasizing local economic support and environmental conservation. Additionally, Furtenbach Adventures offers Everest expeditions in 10 days for €150,000 by using xenon to speed acclimatization.

🍔 Italians embraced the burger on World Burger Day, May 28, with 19K social media mentions. Popular at Rome's tennis event, it's also Laura Pausini’s birthday choice. Classic beef patties lead, but legume and salmon burgers are rising. Heinz celebrates with a special menu of 6 signature burgers from May 29 to July 30. Heinz, part of Kraft Heinz, plans sustainable sourcing by 2025. Its Italian revenue hit €300 million in 2023.

🌱 Gruppo Caviro, 2023/2024, Italy: €385 million revenue, 3% EBITDA growth. €28 million investment plan, targeting 10 of the 17 UN 2030 Agenda goals. Managed 110,000+ tons of vinification materials, 500,000+ tons organic recovery, generating 90M kWh electricity, 75M kWh heat, 101M kWh biofuel. 543 million liters of water recovered, 40% of water needs. 14,900 winemakers over 34,100 hectares. Tavernello Spritz (6.5% alcohol) expands low-alcohol offerings.

🍦 May 19-20, 2025, in the hills of Siena - The Artisti del Gelato project by Azienda Agrimontana gathered over 50 gelato artisans for an annual meeting. The project promotes natural ingredients and sustainability, with workshops led by Marco Confortola, Monica Panzeri, and insights from Chiara Bardini and Barbara Bocci. Future plans include cacao plantation visits and in-store initiatives for fall/winter 2025-2026, reinforcing ethical production and Italian artisan talent.

🏆 La San Marco received the "Impresa Best Performer" award on May 19 at the Conference Center Polo Goriziano, celebrating the top 100 companies in Alto Isontino. Founded in 1920 and now part of SEB Group, they're known for exporting espresso machines to over 120 countries. From 2021 to 2023, they demonstrated resilience through strategic and sustainable growth, led by Director Roberto Nocera. Focus areas include eco-friendly design, energy optimization, and social sustainability through education and innovation.

☕ Caffè Motta, at Tuttofood 2025, presented innovative products in Milan, showcasing a new product line with beans and pods, including two new blends. Their production facility spans 40,000 square meters, integrating solar panels for sustainability. The company is led by the founding family's third generation. Despite challenges in 2025's coffee market, they enhanced communication strategies with product placement in RAI's "Un Posto al Sole" and launched a multichannel campaign spanning print, TV, radio, and online platforms.

🍷 Italy's wine industry, 2023: 255 firms with revenues over €20 million analyzed, representing 94.9% of national wine turnover, totaling €11.7 billion. In 2024, Italy's wine production grew by 15.1% and consumption by 0.1% (37.8 liters per capita annually). International exports reached 21.7 million hectoliters. Key players: Cantine Riunite-GIV (€676.6 million), Argea (€464.2 million). Veneto leads production/export. Challenges: generational shifts, US tariffs, climate change, mitigated by exploring new markets and no/low alcohol products.

🗺 Italia, aprile 2025, Slovenia: oltre 490,000 arrivi (+22.5% rispetto ad aprile 2024), 1.1 milioni di pernottamenti (+21.8%). Turisti italiani: 62,000 ad aprile (16.3% del totale estero) con 120,000 pernottamenti. Nel primo quadrimestre 2025, arrivi dall'Italia 157,602 (+8.2% rispetto all'anno precedente), 330,602 pernottamenti. Destinazioni top: Lubiana (28% delle presenze), Pirano e Bled. Aljoša Ota suggerisce più ponti primaverili per favorire investimenti in qualità e sostenibilità.

Blog Post Excerpt 💡 RCR Cristalleria Italiana, based in Colle di Val d'Elsa since 2008, uses electric furnaces for glass production. CEO Roberto Pierucci and Marketing Director Fabio Lupi lead initiatives like "Around the World," exporting to over 110 countries. The company hosts masterclasses, recently in Kazakhstan, and collaborates with beverage associations like AIBES. RCR's revenue is 50-55% from restaurants, focusing on eco-friendly practices and high-quality glassware. They innovate annually with new product introductions.