Velier mette al centro il gusto per raccontare ed esplorare il mondo dei distillati
🥃 Velier, a leading Italian spirits research and import company, hosted "Whisky vs Rum, Rum vs Whisky - A comparison of Velier's excellence through barley malt and sugar cane" in Naples at Falangan’s, aiming to shift the narrative focus from brands to producers’ stories and their context. The interactive event, featuring Velier’s Mixology Manager Angelo Canessa and Whisky Specialist Samuel Cesana, seeks to bridge the gap between rum and whisky enthusiasts, encouraging exploration beyond traditional boundaries. Velier emphasizes the importance of product quality culture over marketing, aiming for a broader, more technical understanding of spirits.
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