Come ottimizzare la visibilità online dei ristoranti: lo studio di Partoo
📦 The Partoo study analyzed 1,580 Italian restaurant Google Business Profiles and over 1.7 million reviews, revealing a +24% increase in profile appearances in searches, a +2% rise in route requests, and a +14% boost in clicks to websites in the first half of 2024 compared to the first half of 2023. There was a 6% growth in response rate to reviews, with response time cut from 12 to 11 days, and a 103% increase in photo uploads. The average restaurant received 1,139 reviews, with McDonald's averaging 2,558 and Pizzium rated highest at 4.4 stars. Poke House, implementing Partoo in 2022, saw +182% in Google profile views and +147% in searches over six months.
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