Conferenze e Fiere

🏰 Mattel's Polly Pocket celebrates its 35th anniversary with a life-size Airbnb replica of the iconic pastel-colored pocket-size house in Littleton, Massachusetts, USA. Available for booking on August 21st, the stay from September 12-14 accommodates up to four guests, featuring 90's-themed amenities including a vintage Pajama Party box, hair and makeup sessions, a retro wardrobe and fridge, picnics with classic snacks, a living room with movies and pillows, sleeping arrangements on Polly's couch bed or in a full-size 'Action Park' tent, and creating custom charm bracelets.

🏆 Starting November, Milano Cortina 2026 and On Location will sell ticket-inclusive hospitality & overnight packages for the Winter Olympic and Paralympic Games. Clients can secure guaranteed tickets and access to accommodation and entertainment options fitting their needs and budgets, including private suites, shared premium lounges, exclusive hospitality spaces, and luxury hotels. Priority access is available until September 30, 2024, with a fully refundable deposit. Paul Caine highlights the unique celebration of the Games with these packages.

📦 T’way Air launched a new direct flight between Rome and Seoul with three weekly frequencies. Flights operated by Airbus A330-200, seating 246 with 18 business saver seats. This route follows recent Zagreb launch, with plans for Paris, Barcelona, and Frankfurt. Traffic growth for Rome-Seoul is +24% in the first 7 months of 2024 compared to the previous year.

🏖 Caribe Bay, a water park, unveils its new relax area, Silver Cape, for the summer with a €2 million investment in expansions and restyling, adding 5,000 sqm of additional guest space. CEO Luciano Pareschi indicates a positive summer expected, despite a not-so-favorable June weather, with strong arrivals from Germany, Central Europe, Slovenia, and Hungary. The area features a panoramic view, refurbished Silver Waterfalls slide, 300 palm trees, pirate-style relaxation stations with king-size sunbeds, and dining with park views.

🎨 Explora I, part of the Explora Journeys fleet, features a pop art collection including works by Andy Warhol and Roy Lichtenstein until spring 2025. The artworks, curated by the property, enhance the onboard Art Gallery of Explora I, offering passengers an immersive artistic experience with iconic screenprints and lithographs.

🍾 The Franciacorta Festival, beloved by sparkling wine enthusiasts, will feature a unique Satèn tasting on September 14 and 15 at Cantine di Franciacorta Wine Store in Erbusco. Forty selected wineries will showcase their high-quality Franciacorta wines in an elegant 500 sqm space. Each will present two types of Franciacorta, including Satèn and another of their choice, accompanied by a sophisticated served buffet. Tasting glass included as a gift. Four two-hour tasting sessions available daily at 10 am, 12:30 pm, 3 pm, and 5:30 pm, bookable via www.cantinedifranciacorta.it or by calling 030 775 1116. Cantine di Franciacorta, established in 1994 in Erbusco, showcases over 1200 Franciacorta wine labels. Located near the Rovato highway exit en route to Lake Iseo, the store features a modern Wine Bar ideal for an aperitif.

🍪 NUII, launched by Froneri in 2019, boasts a repurchase rate over 50% and targets more than 3 million Italian families. In 2023, a significant double-digit investment increase funds a comprehensive multichannel campaign, including TV spots with Jason Momoa and a four-city Out of Home campaign with 1200+ billboards in Milan, Rome, Naples, and Bologna. The campaign also features over 30 influencers on Instagram, a TikTok debut, and supports the Koala Rewilding project in Australia.

🎭 AGEVITY's second edition, a national event focused on leveraging longevity for Italy's social and economic development, will take place in Milan on September 24-25, 2024. Originating from the Silver Economy Network project, the first edition occurred on October 3, 2023, at Palazzo Mezzanotte with over 500 stakeholders, including high-level institutions like the Ministry of Health and the Bank of Italy. The 2024 event continues the institutional dialogue, promoting strategic alliances and addressing societal needs at Università Commerciale Bocconi, Via Guglielmo Röntgen, 1, 20136 Milan MI.

🚢 Uniworld Boutique River Cruises celebrates its 50th anniversary in 2026 with a 50-night itinerary called "Rivers of the World". The journey starts in Brussels on April 16, 2026, aboard the new ship Emile, inspired by Gustav Klimt. The cruise features a mystery 7-night leg to new destinations and includes travels through Europe and Egypt, with stops in Paris, Normandy, Lyon, the Mediterranean, and concludes with a Nile segment in Egypt and a stop in Jordan.

🍕 The third edition of 'Impiatto Forte,' a social media cooking contest hosted by Vicolungo The Style Outlets, started on their Instagram channel featuring chef Antonino Cannavacciuolo. This year, until August 23, three participants will share their culinary creations on Instagram to celebrate the outlet's 20th anniversary. A jury will select three finalists to compete in a live show on September 12 at 17:00. The winner receives a cooking course at Villa Crespi, a three-Michelin-starred restaurant, a gourmet set, and a trophy.