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Destination wedding Santanché: “In Italia è asset strategico”

📅 Italia, 2023: Destination wedding sector up 9.8% year-on-year, entering structural growth post-pandemic. In Rome, the Osservatorio Destination Wedding in Italy report reveals a projected 1.1 billion euros in revenue by 2025, a 19.6% increase. Foreign couples drive 17,000 events, 3 million overnight stays. U.S. leads with 21.7%, followed by UK and Germany. Growth in Australia, Canada, Brazil, UAE, India, China. Minister Daniela Santanchè emphasizes wedding's strategic role in tourism, fostering year-round travel.
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Variety Cruises, la nuova programmazione tra Tahiti e la Polinesia Francese

🚢 Variety Cruises unveils its 2026-2027 itineraries for Tahiti and French Polynesia aboard the M/S Panorama II, featuring trips from Papeete to Bora Bora, Taha’a, Moorea, Huahine, and Raiatea. The ship offers 7-night full-board cruises and extended 10-11 night voyages. Accommodations include 25 cabins for 49 passengers, and amenities feature a lounge, two dining areas, and a sun deck. Cabins are air-conditioned with sea views, wood finishes, and private marble bathrooms.
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Fabio Galetto, Google: “La domanda si trasforma”

🌏 Fabio Galetto, Google Italia’s Sector Lead Travel, highlights a shift in travel habits, with Italy projected to be a top 15 outbound and top 6 inbound destination by 2050. Search behaviors are evolving, with 15% of daily searches being new. AI innovation, like AI Mode, enhances search capabilities. YouTube plays a vital role in travel inspiration, especially for Gen Z, with 92% consuming travel content annually. Influencers significantly impact travel inspiration.
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Google per il turismo: le tappe del cammino verso l’agente travel

🗺️ Google Italia's Fabio Galetto discusses AI Mode's potential to evolve into a travel agent. The system is refining its multimodal capabilities, integrating photos, videos, and text. Key developments include grouping hotels by stay type and flight offer searches. Despite advancements, the complexity of travel packages and dynamic pricing remain challenges. Currently in testing, AI Mode uses personalized models from Gemini, allowing users to ask detailed questions without multiple searches, advancing personalization further.
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La nuova era di Ferrovia Retica: arriva Matteo Zala

🚆 After 30 years, Enrico Bernasconi reti from Ferrovia Retica in March 2025, handing over to Matteo Zala. Zala, familiar with the Swiss railway since childhood, plans to innovate communication strategies and focus on diversified routes due to high demand for the Bernina Express. New attractions in the Albula route, including the Landwasser Viaduct, aim to enhance visitor experience. Upcoming projects include infrastructure improvements and sustainable tourism initiatives, maintaining high service quality.
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L’innovazione che accoglie

💻 Nel mondo dell'ospitalità, tecnologie all'avanguardia stanno ridefinendo il settore. Eurosystems, con il suo Accommodation Smart, offre tastiere dal design innovativo, integrate come elementi d'arredo. Queste soluzioni migliorano funzionalità e sicurezza, permettendo un utilizzo semplice anche per i bambini. Il CEO Silvio Pistolesi sottolinea l'importanza dell'estetica personalizzata per valorizzare gli spazi. Queste innovazioni rispondono a esigenze di efficienza e sostenibilità, ottimizzando i consumi energetici e migliorando il comfort degli ospiti.
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Lo storico Waldorf Astoria va all’asta: valore un miliardo?

🏠 Waldorf Astoria, New York, is being auctioned by Dajia Insurance Group through Eastdil Secured following a $2 billion renovation over 8 years, reducing rooms from 1,400 to 375. Originally owned by Anbang Insurance Group, the hotel aims to be sold for over $1 billion. The luxury hotel market in New York saw the Ritz-Carlton sold for $400 million and InterContinental Times Square for $230 million. Will Waldorf Astoria surpass these figures?
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Il 2026 di Icon Collection: in agenda la scalata al lusso, un rebranding e nuove acquisizioni

📈 Icon Collection's 2026 strategy focuses on enhancing its luxury positioning. Revenue reached €20 million, with a 5% annual growth. Key projects include upgrading The Sense Experience Resort and Park Hotel Marinetta, targeting a 45% DACH clientele. A Sala Aura orangerie for events and Antico Podere San Francesco's transition to a high-end resort with 13 new units are planned. The Sense Resort's 5-star upgrade in 2025 boosted ADR by 10%, aiming for a 40% rise. Digitalization and human capital investment continue as Icon explores new opportunities in Turin and Bologna.
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eDreams, l’abbonamento Prime verso una formula ‘all travel’

🚐 eDreams ODIGEO's Prime subscription expands to an 'all travel' model. The company enhances its program with rail services, complementing flights, hotels, vacation packages, and car rentals. CEO Dana Dunne highlights this €40 billion market opportunity, offering flexibly monthly and quarterly payment plans. Leveraging AI, they aim for a seamless booking experience across transport modes. Positive reception in Italy and Spain indicates strong positioning in Europe’s growing rail demand.
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Oman da record Arrivi italiani a più 46,4%

🌎 Nel 2025, il Sultanato dell'Oman ha accolto 9.739 italiani, aumentando del 46,4% rispetto al 2024. Con i crocieristi, il numero totale sale a 80.679 (+11,9%). L’Italia è il terzo mercato europeo, dietro Germania e Regno Unito. I tour in piccoli gruppi sono i più popolari (61,84%). Aumenti significativi di arrivi in aprile (+108%) e settembre (+78%). Sayyid Ibrahim bin Saeed Al Busaidi è stato nominato nuovo ministro.
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