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Recensioni, croce e delizia degli albergatori: uno studio di Accor spiega come “affrontarle” al meglio

📣 In a OnePoll report commissioned by Accor, 97% of 5,000 European travelers check reviews before booking. Cleanliness (52%) is the top concern, followed by value (27%). Couples and families value reviews more, with 85% and 82% respectively considering them crucial, compared to 66% of solo and 55% of business travelers. Post-stay, 57% write reviews, especially Polish (95%) and Spanish (94%) guests. Loyalty program members (94%) are more likely to give feedback. Overall, 71% appreciate hotel responses to reviews.
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Sardegna: il nord ovest re dell’estate

🏖️ In June, Northwest Sardinia saw a surge in growth compared to last year. Data from Federalberghi-Confcommercio of Sassari shows a 35% sample of hotels reached a 64.53% bed occupancy rate, up from 53.79% in June 2023, and room occupancy rose to 72.82% from 62.23%. Alghero exceeded the provincial average with a 74.65% room occupancy, versus 67.78% in June 2023. Golfo dell’Asinara also improved, reaching around a 68% room occupancy compared to 53% in 2023.
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Incoming: l’Italia guarda all’Indonesia

🏦 Celebrating the 75th anniversary of Italy-Indonesia bilateral relations, a new center for tourist visa applications has opened in Jakarta. Managed by Vfs Global, the center also serves travelers from East Timor and aims to promote Italy's culture, language, art, science, and made-in-Italy products. Italian Ambassador to Indonesia, Benedetto Latteri, highlights the growing number of Indonesian and East Timorese citizens traveling to Italy for tourism, business, work, or religious reasons.
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Ita Airways: protocollo d’intesa con la Croce Rossa Italiana

🔬 Ita Airways and the Italian Red Cross (Croce Rossa Italiana) launched a partnership marked by the signing of a memorandum of understanding, aiming to enhance collaboration, particularly in training and information initiatives. Andrea Benassi, General Manager of Ita Airways, emphasized shared principles of social sustainability and health protection. The agreement coincides with the 160th anniversary of the Italian Red Cross, commemorated by an Airbus A319 of ITA Airways featuring a special livery dedicated to champion Novella Calligaris.
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