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  • 6 min

Come Aumentare le Prenotazioni Dirette: Superare le Disparità di Prezzo

📌 Albergatori facing price disparities due to OTA commission rates, fluctuating demand, and room and service differences. Price inconsistencies can lead to distrust and lost bookings. Strategies include maintaining consistent pricing and encouraging direct bookings. A well-designed, mobile-optimized website with high-quality images, customer reviews, and live chat support can drive direct bookings. Customer experience improvements through personalized communications and automated check-ins can foster guest loyalty. Revenue growth hinges on dynamic pricing models and loyalty programs. Effective SEO and social media engagement, along with targeted ads and email marketing, can enhance direct bookings and brand visibility. Chekin offers tools for streamlined guest management, supporting direct booking strategies and reducing OTA dependency. Implementing these approaches while adapting to market trends and guest feedback is vital for sustainable growth in the hospitality industry.
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  • 3 min

Gruppo Bulgarella tra cantieri aperti e prospettive: Roma e Milano nel mirino

🏨 Ray Lo Faso, General Manager of Gruppo Bulgarella, active in construction for over a century, focuses on hospitality investments, especially in the 'quadrilateral' cities of Rome, Milan, Florence, Venice, and seaside structures. Bulgarella is renovating the ex Motel Agip in Palermo with completion expected by early 2025, and working on projects at ex Colonia Olivetti in Marinella di Sarzana, and Hotel Bristol in Viareggio, aiming to expand to Rome and Milan. Challenges include unclear renovation bonuses and lack of a unified tourism strategy, affecting investment and development.
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  • 1 min

Torino, c’è l’ok per l’hotel di Marriott nell’antico scalo ferroviario: opening nel 2027

🏨 Marriott's hotel project in Turin's former railway station, announced six years ago by the property development company Vastint (part of the Interogo group controlling IKEA), sets its construction start date for early 2025. The Marriott Tribute hotel, with 200 rooms and around 25 employees, is receiving over €40 million in funding from Vastint. The project includes restoring the old building and adding a new seven-story structure. The hotel's interior will be inspired by Turin's salons and include conference spaces for roughly 400 people.
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  • 1 min

Il Gruppo Numa fa il poker a Milano con il Numa Sempione

🏠 Gruppo Numa inaugurates its fourth venue in Milan, "Numa Sempione," located at Corso Sempione 39, featuring 36 units with a total of 72 beds designed for short-term stays. The property, converted from offices and residences following a renovation by Investire SGR, is situated 700 meters from CityLife Shopping District and 15 minutes on foot from Arena Civica. Umberto Ottaviani, the group's Italian General Manager, emphasizes high-quality, flexible, and sustainable lodging offerings, hinting at further expansion across Italy in cities like Rome, Milan, Venice, Florence, Naples, Verona, and Turino.
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  • 2 min

Naar Bespoke e Brand Usa, ecco gli States alternativi

🏢 Brand Usa and Naar Bespoke Travel concluded a co-marketing operation at the National Railway Museum in Pietrarsa, Naples. Erica Melegari and Antonella Murgolo presented train travel itineraries from Washington DC, accessible via direct flight from Rome by Ita Airways. Throughout 2024, various initiatives, including webiNaar, promote train travel and social media communication. Jackie Ennis of Brand Usa noted a 21% increase in Italian travelers to the US from January to July 2024, surpassing 2023's 467,688 visitors with 566,121 arrivals. The partnership aims to diversify US tourism experiences for Italian and international travelers.
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  • 1 min

Msc in Alaska Il debutto nell’estate 2026

🏕 Msc Cruises to debut in Alaska in 2026 with the Msc Poesia offering seven-night voyages from Seattle starting May 11, 2026. The ship will transition to Miami for the winter after the summer season. Itineraries include stops at Ketchikan, Icy Strait Hoonah, Tracy Arm, Juneau, and Victoria with excursions and land activities. CEO Gianni Onorato highlights the expansion of Msc's global offerings.
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  • 1 min

Ita Airways in prima fila al Wtm di Londra

📍 ITA Airways will participate again this year at the World Travel Market (WTM) in London, showcasing at the ENIT's exhibition space within the Europe pavilion. At the event, Chief Commercial Officer and CEO of Volare, Emiliana Limosani, along with international and local sales teams, will welcome trade representatives. ITA Airways currently offers 43 weekly frequencies in its winter schedule between London and its two hubs in Rome Fiumicino and Milan Linate, focusing on London City Airport, a key business traffic segment.
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  • 1 min

Ectaa contro la revisione del Passenger Mobility Package: “Regole di rimborso impraticabili”

🛫 Ectaa, the association representing European travel agencies and tour operators, criticizes the EU's proposed Passenger Mobility Package from November 2013 for its "unworkable and costly" refund rules. These rules would require intermediaries to refund commissions regardless of the service provided, potentially harming both agencies and clients. Ectaa's President Frank Oostdam argues that intermediaries should not be held liable for transport services they do not manage.
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  • 1 min

ACI bluteam rafforza l’accordo con Emirates

📈 ACI Blueteam and Emirates launched a direct Ndc connection on the self-booking platform WonderMiles. The integration facilitates the entire booking process, including corporate rates and discount programs. Massimo Gardini, industry relations and trade partners director at ACI Blueteam, emphasizes transparency, operational excellence, and cost savings. Flavio Ghiringhelli, country manager of Emirates in Italy, highlights the enhanced, personalized booking experience for corporate clients.
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  • 2 min

La nuova Africa sotto la lente dei t.o.

🏖️ Africa's tourism recovery hit 103% compared to 2019, with 69 million international visitors. By 2024, the business is expected to reach $23.37 billion, a 8.2% increase, with a yearly growth rate of 7.49% until 2029, targeting $33.54 billion. African Explorer reported a customer demand surge of +20% in 2023, with authentic African experiences requiring a minimum budget of 4,000 euros for 10-15 days.
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