Pappalardo su Alitalia: “Non abbiamo ancora le idee chiare”
🛫 Alitalia's logo, acquired by Ita for €80 million, is set to re-emerge on the global stage, as confirmed by both the Italian Government and partner Lufthansa. Ita's President Sandro Pappalardo, despite unclear plans for the old brand, along with new CEO Joerg Eberhart, aims to enhance the airline's value. Ita will transition from Skyteam to Star Alliance, concluding its affiliation with Skyteam by the end of May. The move is expected to aid in reaching break-even by leveraging the new alliance's potential for growth in long-haul routes.
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