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🏖️ In Italy, 22% of the 30 million nationals vacationing this summer are opting for outdoor locations like campsites and agritourism—up 7 points from 15% in 2023. The Enit and Human Company survey reveals a preference for travel freedom (44%) and nature contact (33%), with a 9-day average stay, especially in August, followed by July and September. The sea is favored by 62% of outdoor tourists, with 78% staying within Italy, favoring Tuscany, Puglia, and Sicily; spending is up by €500 from last year.

🏖️ The Cocoon Collection opens Bawe Island, Zanzibar's first and only 5-star luxury 'one island one resort'. Located a 15-minute boat transfer from Stone Town, the resort encompasses over 30 hectares and features 70 elegant villas. The largest villa, Sultan Palace, measures 500 square meters. Facilities include 5 gourmet restaurants, a main bar, and a unique 'dine around' service. Bawe Island is also a model of environmental sustainability, implementing Zanzibar's largest solar park, wind turbines, and water recycling, with plans for a protected marine area.

🏖️; 22% of 30 million Italians will choose outdoor vacations like camping and agritourism this summer. Enit's research, with Human Company and Istituto Piepoli, shows a 7% increase from 2023's 15%. 44% value freedom, 33% nature contact, for an average trip length of 9 days. August leads, followed by July and September. Most favor the sea (62%), with 78% staying in Italy, and Tuscany, Puglia, and Sicily top destinations. Tourism budgets are up by €500.