Tony Loeb

🏫 Ferrarelle Società Benefit, the fourth-largest mineral water company in Italy, continues its partnership as the official water of the FAI Spring Days event, which will be held on March 22-23, 2025, offering access to over 750 extraordinary sites in more than 400 Italian cities. The collaboration, which began in 2006, includes support for the FAI and the sustainable management of the Parco Sorgenti di Riardo, an approximately 150-hectare naturalistic area. Amedei, owned by Ferrarelle since 2027, will open its chocolate factory to visitors during the event. Ferrarelle has been in international distribution to countries including the USA, Canada, and the UAE. It also owns a high-end chocolate production company, Amedei, and runs an organic farm, Masseria delle Sorgenti.

💪 Coca-Cola partners with Special Olympics for the 2025 Winter World Games starting March 8 in Turin, Sestriere, Bardonecchia, and Pragelato. Over 1,500 athletes from 100 countries will compete in eight sports, with the support of 3,000 volunteers, in front of 300,000 spectators. Coca-Cola, a founding sponsor since 1968, extended its global partnership with Special Olympics until 2031. The Torcia dei Giochi Mondiali Invernali 2025 torch was ignited on February 25 in Athens, symbolizing hope and inclusion. Coca-Cola's Gaglianico (BI) site, a European technological leader in rPET production, celebrated the athletes and volunteers. Coca-Cola volunteers will assist athletes at the PalaTazzoli in Turin and skiing events in Sestriere. The company also launched the "Your Support is Real Magic™" campaign, featuring athletes Gaia Pezzolato and Luca De Pieri. Coca-Cola Company, operating since 1927 in Italy, employs over 2,000 people across seven sites.