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Tony Loeb

11455 posts
Tony Loeb, un expert reconnu de l'industrie hôtelière et du marketing digital, a gravi les échelons de sa carrière, passant de webmaster à Directeur Technique puis co-fondateur de WIHP où il participe à la création Meta I/O. Il a ensuite lancé "Experience", le premier CRM hôtelier mondial, révolutionnant l'expérience client et aidant plus de 4500 hôtels. Actuellement, il innove avec 10minhotel.com, une plateforme et une base de connaissance pour hôteliers, combinant ses passions pour l'hôtellerie et le marketing. Le site propose également un podcast informatif, "10 min pour un hôtelier", démontrant l'engagement continu de Tony pour l'innovation dans l'industrie hôtelière.
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  • 3 min

La sindrome da rientro colpisce un italiano su tre, fare merenda aiuta a ridurre lo stress

📖 Over 35% of the adult Italian population, especially those aged between 25-45 and with intellectually demanding jobs, experience "back-to-work blues" post summer vacations, says Istat. Professor Silvia Migliaccio, President of the Italian Society of Food Science (SISA) in association with Unione Italiana Food, recommends two snacks a day to help ease this transition and improve work performance. The suggested snack options include both sweet and savory items, such as fresh fruit with nuts, mini sandwiches, pastries, and yogurt with whole-grain biscuits.
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  • 3 min

Nuovo look per il sito web di Casa Optima Group

📈 Casa Optima Group, Italian owner of eight popular artisanal ice cream and high-quality pastry brands, has officially launched its revamped website. The redesign, a collaboration between Casa Optima's digital and marketing teams and Life, a communication agency, enhances user experience and reflects the group's identity and values. The website features advanced web architecture for smooth user navigation, responsive design, and high-quality content to represent Casa Optima's commitment to sustainability and excellence. Matteo Sala, CMO of Casa Optima, and Alberto Tivoli, CEO of Life, stress the digital platform's role in marketing and brand enhancement. The launch accompanies various on and offline campaigns, new product launches, trade fair set-ups, digital communication, videos, and catalogs, showcasing Casa Optima's comprehensive communication capabilities. Horecanews.it, covering news and insights on the restaurant industry and more, reports on the update.
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  • 2 min

Sono 18 milioni gli italiani che hanno scelto agosto per andare in ferie

🏖️ In August 2024, 18 million Italians chose to vacation despite a 10% drop in departures compared to August 2023. Italy remains the preferred destination, with a third staying local and 29% traveling abroad. Agritourism gains traction among 26,000 national facilities. Food-based tourism generates €10 billion in spending, with 56% of vacationers visiting farms and local markets. Direct purchases from local producers average €10-€30 per person, boosting enogastronomic tourism and sustainable practices.
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  • 4 min

Coppa del Mondo del Panettone 2024, terminate le selezioni mondiali

🎂 The biennial Coppa del Mondo del Panettone returns to Milan from November 8-10, 2024. National selections took place during 2023 and early 2024 in various countries, involving esteemed pastry chefs and the support of Italian Consulates and Embassies worldwide. New participant nations hosted selections for the first time, including Brazil in São Paulo at FIPAN, Peru in Lima at Universidad San Ignacio de Loyola, and Australia in Melbourne. Tokyo's selection involved over 30 pastry chefs, New York's was at the ICE culinary school in Manhattan, and European selections were held in Valencia, Lisbon, Zurich, and Blois. Italy had three semifinals leading to a final of 30 pastry chefs at SIGEP in Rimini. Finalists from the Panettone senza confini event gained direct entry to the finals. All finalists are listed on coppadelmondodelpanettone.com and will physically compete in Milan at Palazzo Castiglioni.
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  • 2 min

Criptovalute nei ristoranti italiani: i locali del Centro&Sud che accettano Bitcoin & Parte 3

💰 In Emilia-Romagna, restaurants are increasingly accepting Bitcoin, embracing innovation to attract a younger, digital-savvy clientele. Florence's century-old Trattoria Da Burde, among others, offers Bitcoin payments, leading to a diverse modern customer base. Cryptocurrency use in Tuscan restaurants is creating a modernity-driven community. In Rome, establishments like Coinbar and Da Michele integrate Bitcoin into their historic settings, while in Naples, Pizze d’Autore combines gastronomic excellence with technology, allowing Bitcoin payments.
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