Global mixology: è italiano il cocktail più bevuto al mondo, gli europei tornano a uscire la sera, il whiskey Four Roses in cerca di acquirenti
🍹 Negroni remains the top-selling cocktail globally in 2025, followed by Old Fashioned and Margarita, according to Drinks International. 📉 Japan's Kirin may sell Four Roses bourbon for around $1 billion amid declining whiskey sales. 🚀 European hospitality sees a weekday revival; visits rose by up to 5% in capitals like Warsaw and Copenhagen. Spending per person increased by 7.5% to €21.69. 📉 Four Roses' sales fell 0.2% in H1 2025, while Kirin's alcohol revenues dropped nearly 20%.
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