Redazione

🦦 Six out of ten Italians associate hygiene and cleanliness with food safety, with over 87% concerned about infections from contaminated food. The economic cost of food contamination in the US is estimated between $52 and $78 billion annually, with 20% of Italian food establishments violating safety norms. Contaminated meat and milk are noted as high-risk foods. Horecanews.it provides daily updates on the restaurant industry and food safety topics.

🍾 Federvini welcomes the approval of the Road Code reform aimed at combating driving under the influence of alcohol. President Micaela Pallini emphasizes education on responsible consumption and moderation as key to reducing abuses. Federvini's initiatives include the "Communicate Responsible Consumption" project, membership in "Wine in Moderation" network, and the recent creation of the "Self-Regulation Guidelines for Commercial Communication and Promotion of Alcoholic Beverages". They promote a balanced Mediterranean diet and responsible behaviors.

🍕 L'Associazione Italiana Ambasciatori del Gusto partecipa alla Settimana della Cucina Italiana nel Mondo, con eventi organizzati dalle istituzioni italiane all'estero per promuovere la cucina e i prodotti agroalimentari italiani. Ambasciatori come Andrea Fugnanesi in Brasile e Antonio Scalera a Tokyo rappresentano l'Italia. Luca Mastromattei è a Nairobi, Gisella Vandoni ad Amsterdam, Roberto Di Pinto a Lisbona, Roberto Costagliola a Barcellona, e Antonio Scalera a Madrid. Oltre oceano, Fabrizio Facchini è a New York e Giancarlo Morelli a Washington.

🏠 Amaro Lucano launches a promotional initiative targeting the GDO channel, running until January 19, 2025, where consumers purchasing a 70 or 100 cl bottle can win customizable led signs by Insulti Luminosi, through a weekly registration over nine weeks on the mini-site www.cosavuoidipiudallavita.com. Supported by an on-pack communication plan and 50 in-store totem lights, the strategy by Lucano1894 aims to strengthen brand awareness and support sell-in with high-impact activities, complemented by a 100% digital campaign. Lucano 1894, a historic company founded in the late 1800s in Pisticci (Matera) by Pasquale Vena, has approximately 60 employees and has grown into a major industry group with a strong local heritage, also a founding member of the Association of Historic Brands since 2021.