Redazione

🍝 Paolo De Simone, founder of Storie di Pane, Da Zero, and Modus Milano, was honored as an Ambassador of the Mediterranean Diet by the "Ancel Keys" Living Museum of the Mediterranean Diet in Pioppi, a UNESCO emblematic community. This recognition coincided with the 14th anniversary of the inclusion of the Mediterranean Diet in the Intangible Cultural Heritage of Humanity. De Simone is celebrated for promoting Cilento's gastronomic traditions with a focus on seasonality, biodiversity, and sustainability, making him an international reference for the diet's promotion. Other newly appointed Ambassadors include Alfonso Andria, Silvia Chirico, and Teresa Del Giudice, recognized during the Global Summit on the Mediterranean Diet.

🏨 SiteMinder’s "Changing Traveller Report 2025" highlights the rise of the Everything Traveller who seeks authentic experiences, budget awareness, and comfort. Surveying over 12,000 travelers across 14 global markets, it shows 19% of Italians prefer foreign destinations, 56% balance national and international trips, and 25% favor Italy with Sicily (21%), Tuscany (18%), and Puglia (15%) on top. Spanish (17%) and French (14%) destinations are most popular abroad. Spa services and live music are preferred by 35%, while gourmet dining attracts 34%. Bed comfort matters to 65%, and a pleasant view to 50%, but only 15% care about minibars. Value for money (74%), location (51%), and service quality (48%) are key loyalty drivers. 42% would pay up to 10% more for eco-friendly accommodations. Events motivate 61% to travel, with 18% for family and 12% for sports events. Flexibility is significant, with 82% willing to change travel dates to avoid peak season. Openness to artificial intelligence is seen with 32% for pre-arrival communication, 22% for check-in/out, and 20% for in-stay interaction. The report underscores the hospitality industry's need for flexibility and innovation.