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Elena Loeb

542 posts

Social e turismo, aumentano le startup fondate sui contenuti digitali

📹 YouTubers, TikTokers, and influencers are reshaping Italian tourism, as reported by a study from InfoCamere and the University of Padova. In 10 years, over 25,000 Italian digital content businesses emerged, with tourism-related companies growing by 155%. Milan leads as a digital hub with 3,800+ firms, comprising 15% of the total. New hubs also emerge in Puglia, Sicily, and Campania, driven by audiovisual, digital marketing, and platform management sectors.
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L’Egitto esclusivo di Alidays: i servizi targati glanCe

🌍 Alidays unveils its 2026 Egypt offerings with glanCe, promising unique travel experiences. Davide Catania, CEO of Alidays, highlights tailored itineraries for discerning travelers. glanCe offers luxury services like Business/First Class flights, high-end accommodations, private transport, and a 24/7 Personal Assistant via WhatsApp. Amanda Bocchiola, Middle East & Egypt destination manager, emphasizes flexible itineraries, including four nights on Lake Nasser and five days exploring Cairo and Alexandria's monuments.
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Airbnb introduce in Italia la formula flessibile ‘Prenota subito, paga dopo’

💸 Airbnb introduces 'Book Now, Pay Later' in Italy, allowing travelers to reserve accommodations without upfront payments. Initially launched in the U.S., this option is available for listings with Moderate or Flexible cancellation terms. Travelers must pay the full amount before the free cancellation period ends. This complements Airbnb's existing flexible payment options, including 'Pay a part now and a part later' and installment payments with Klarna.
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Leonardo Hotels, occhi puntati sul Sud Italia

🏨 Leonardo Hotels operates 123 locations across Europe. Post-Covid, they've opened three hotels in Italy: Leonardo Hotel Lago di Garda in Lazise, Leonardo Boutique Hotel Rome Monti, and NYX Hotel Rome. The full launch of NYX Hotel Rome is planned for spring, featuring 324 rooms, a €30 million investment, a new pool, spa, and restaurant. Emphasis is on quality growth and sustainability, with all Italian branches to be Green Key certified by 2025. Key areas of focus include Southern Europe, Sicily, Naples, Amalfi Coast, Puglia, and Sardinia.
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Color Holiday sbarca nel Salento con un family village

🏨 Gianluca Scialfa, of Color Holiday, expands in 2023 to Minervino di Lecce, Salento, with Color Dolmen Family Village. The acquisition of the former Dolmen Sport Resort adds a significant 190-unit property on 11 hectares. Opening in spring, it features "Premium All Inclusive" amenities, including pools, sports facilities, and a restaurant. Scialfa's goal is to create a European hub for family tourism, merging Romagna's dynamic hospitality with Salento's authentic charm.
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Mediterraneo da costruire La meta vista dai buyer

🌏 Buyers from around the world highlight the disconnect between Mediterranean destinations, noting a lack of cohesion. Maria Khury of Alta Travel cites significant differences between countries. Travelers prefer iconic destinations like London, Paris, and Milan, with emerging interest in Greece, Turkey, Malta, and Spain alongside Italy. Daniele Rutigliano of McArthurGlen Group and Sanjay Chinai of The Curateur underscore the role of Instagrammable experiences. Sardinia is perceived separately from Italy itself.
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Fiavet pronta ad eleggere il nuovo presidente: assemblea il 1 aprile

📅 1 April, Fiavet-Confcommercio will hold an election assembly to choose Giuseppe Ciminnisi's successor. Candidate lists are due by 12 March. Ciminnisi's tenure strengthened the Federation with achievements like renewing the Ccnl, advocating for travel agents and tourism, and engaging with Ryanair and consumer groups. The renewal comes amid industry transformation, reinforcing Fiavet's institutional role.
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Itb Berlin compie 60 anni: i temi e i protagonisti

📅 3-5 marzo 2026, Itb Berlin, Germania: La fiera compie 60 anni e sarà festeggiata il primo giorno con un party, secondo Deborah Rothe, direttrice dell'evento. Angola è il paese ospite, con oltre 160 nazioni rappresentate. Italia avrà un padiglione guidato da Enit nella Hall 1.2. Temi chiave: sostenibilità, intelligenza artificiale, adventure travel. Il programma include panel tematici per analisi di mercato e tendenze.
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Lufthansa e Air India firmano un nuovo memorandum of understanding

✈️ Gruppo Lufthansa and Air India have signed a memorandum of understanding for a future Joint Business Agreement. Currently, they offer codeshare flights on 146 routes across 22 countries, covering 15 Indian and 27 European destinations. The collaboration aims to expand customer travel experiences, strengthening aviation access between the EU and India. Carsten Spohr, CEO of Lufthansa Group, highlights their commitment to enhancing market presence with high growth rates globally.
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Nobu alle Maldive, new entry sull’atollo di Munyafushi

🏝️ Nobu expands to the Maldives with a new ultra-luxury resort on Munyafushi island in the Laamu Atoll. The resort, in partnership with Sarat International, features 26 beach villas, 30 overwater villas, and 10 residences. It combines Japanese-inspired architecture with natural textures and contemporary luxury. Guests will enjoy amenities including a main pool, spa, fitness center, diving center, tennis courts, event spaces, and a Nobu restaurant located on a private island.
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