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Lou Rondy2

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  • 1 min

Come prevenire i no-show e le cancellazioni dell’ultimo minuto negli hotel?

🎃 Frequent, personalized communication reduces hotel no-shows and last-minute cancellations. Three well-timed reminders—booking confirmation, pre-arrival (3-7 days before check-in), and same-day reminders—are recommended. Automated messages can confirm arrivals, aiding in efficient room allocation. A reliable hotel CRM, like D-EDGE's integration with LoungeUp, allows for creation and automation of emails with reminders, promotions, and local attractions, centralizing guest experience management.
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  • 2 min

Il GDS: un canale di distribuzione ad alte prestazioni che troppi hotel trascurano

💸 Albergatori highlight GDS (Global Distribution System) suitability varies; useful for business hotels, less for 'business leisure'. Magali of Evergreen Laurel Hotel sees GDS as essential for business hotels. Julia of Platzl Hotel criticizes the GDS for being outdated since the 1980s, with limitations in descriptions, images, and reliance on third-parties for rate uploads and profile management. GDS payment structures are complex and costs include transaction fees, settlement charges, and marketing costs. GDS can yield higher ADRs (Average Daily Rates) than other channels and has lower relative costs compared to OTA (Online Travel Agency) commissions, which can reach 28%. OTAs may attract price-sensitive travelers prone to negative reviews. Hoteliers should assess if GDS aligns with their business mix and market impact before inclusion.
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